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Video: Slime Licker parent company on novelty candy trends

Candy Dynamics aims to create fun, interactive product experiences.

We recently sat down with Haley Peyron, marketing manager, Candy Dynamics, parent company of Slime Licker and Toxic Waste brands, to discuss the company's novelty candy brands and category trends.

In this interview, Peyron mentions how the company is expanding its flavor ranges, and how she differentiates their brands (i.e. Slime Licker for those with tangy preferences, and Toxic Waste for extreme sour lovers).

View the video above, or click here.

KEYWORDS: Slime Licker video

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Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.