Due to consumer demands, General Mills' Gushers brand is releasing Gushers All Blue—the first-ever box featuring only blue Gushers, available nationwide starting this month.

Alongside the return of Blueberry Grape, the Gushers All Blue pack is also introducing Sour Blue Raspberry, a brand-new flavor inspired by the internet’s latest candy trends and the surge in popularity for sour candy. The candy will be sold in a six-count box of pouches for an SRP of $4.69.

“The buzz around blue Gushers is impossible to ignore. In the past year alone, mentions of ‘blue Gushers’ on social media have jumped more than 30%,” says Stephanie Lensing, brand experience manager for Gushers. “Fans have been asking for a box of all-blue Gushers for years, so when we saw how much love Sour Blue Raspberry was getting on TikTok, we knew this was the perfect moment to drop. This new variety wouldn’t exist without the energy fans brought to every post, comment and share. We’re really excited to bring their requests to life.”

Gushers is also leaning into the internet chatter that led to the new pack by sharing an origin tale of the new product. The story comes to life on TikTok through the "Legend of Blue Gushers," a tale about a place tucked away in the Blue Ridge Mountains, which Dr. Max Gush, Gushers historian, has proclaimed holds the "secret origin of the coveted all-blue pack." Consumers can uncover the mystery by following @therealgushers on Instagram and TikTok.

General Mills is on the current Candy Industry “Global Top 100 Candy Companies” list. Click here to view the current “Global Top 100” rankings.