Candy IndustryCandy Industry TrendsCandy Industry NewsBetter-For-You Confections

VIDEO: Showcasing new SmartSweets products

Co-CEOs Heidi Dorosin and Katrina Hahn talk new Cinnamon Bears, SweetChews.

Candy Industry Multimedia Specialist Brett Parker sits down with Heidi Dorosin and Katrina Hahn, co-CEOs of SmartSweets, as they discuss their new products: Cinnamon Bears and Cherry-Lemonade & Pink Punch-flavored SweetChews.

In this interview, Dorosin and Hahn discuss the decision to bring back SweetChews with new flavors, the challenges of putting cinnamon into a gummy snack, and how to create a healthy candy product without sacrificing taste.

View the video above, or click here.

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.