Purdys Chocolatier enters grocery stores for the first time
The chocolate maker previously sold its products only in its retail locations and online.
Courtesy of Purdys Chocolatier
To meet increasing demand, and to appease the 93% of Canadians who say they want grocery stores to promote Canadian products, Purdys Chocolatier has partnered with Save-On-Foods to bring its Canadian-made chocolates to 131 Save-On-Foods locations across Western Canada (BC, AB, MB, and SK) and Yukon. This partnership marks a milestone for Purdys Chocolatier, which has exclusively sold its products to customers through its 80+ retail stores and online.
"While many Canadian brands are emphasizing their heritage amidst this Buy Canadian movement, Purdys Chocolatier’s growth has been remarkably organic, driven, I believe, by our history, reputation for quality chocolates and Canadians' inherent recognition of us," notes Lawrence Eade, president of Purdys Chocolatier. "This heightened interest made it a natural decision to explore new retail avenues, allowing Purdys Chocolatier to be present in even more communities across Canada."
Four of Purdys Chocolatier’s best-selling chocolates, all made with sustainable cocoa, will be available at Save-On-Foods locations:
- Dark Mint Meltie Bar - A classic since the 1960s, the Dark Mint Meltie Bar includes smooth dark chocolate, melting away to reveal a burst of mint.
- Milk Peanut Butter Bar - Creamy milk chocolate meets a smooth, nutty peanut butter blend.
- Milk Hedgehogs, pack of 3 - The Hedgehogs are a creamy, extra-nutty hazelnut gianduja enveloped in a smooth milk chocolate shell.
- Milk Salted Butter Toffee Bar - A balance of sweetness and saltiness in a bar that’s a blend of creamy milk chocolate and crunchy salted butter toffee bits.
"We are absolutely thrilled to announce that select Save-On-Foods stores across Western Canada will now offer a variety of Purdys chocolates," says Pattison Food Group president Jamie Nelson. "Both brands have a rich history in Canada dating back more than 100 years. At a time when Canadians are looking for unique, Made in Canada products, we are proud to bring this iconic brand to our customers.”
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