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Sara Lee Delightful

March 1, 2004

Sara Lee Delightful
Company: Sara Lee Bakery Group,
St. Louis, Mo.
Introduced: January
Distribution: National
Suggested Retail: $2.39 to $3.19 for a 20-oz. loaf
Ingredients: Water, enriched flour [wheat flour, malted barley flour, niacin, reduced iron, thiamin mononitrate (Vitamin B1), riboflavin (Vitamin B2), folic acid], cottonseed fiber, wheat gluten, high fructose corn syrup, wheat protein isolate, cornstarch, contains 2% or less of the following: yeast, salt, calcium propionate (preservative), yeast nutrients (monocalcium phosphate, calcium sulfate, ammonium sulfate), natural flavor, dough conditioners (may contain one or more of the following: mono- and diglycerides, sodium stearoyl lactylate, calcium peroxide), soybean oil, sucralose, guar gum.
FYI: Wouldn't it be delightful to have a great-tasting, low-carb bread on the market? Now it is, with the latest line of breads introduced by Sara Lee. Sara Lee Delightful bread in white and wheat varieties has nine gm. of carbohydrates and 45 calories per slice. Both are good sources of fiber and have no trans fat or artificial colors or flavors. Additionally, Sara Lee will launch two other products, Sara Lee Heart Healthy Multi-Grain Bakery bread and Country Potato bread, which also have no trans fat or artificial colors or flavors.
Southern Kitchen Cookies
Company: Murray Biscuit Co., Alpharetta, Ga.
Introduced: January
Distribution: Regional
Suggested Retail: $1.49 for a 12-oz. package
Ingredients: (Macon County Peanut Butter) Enriched flour (wheat flour, niacin, reduced iron, thiamin mononitrate [Vitamin B1], riboflavin [Vitamin B2], folic acid), sugar, partially hydrogenated soybean and/or cottonseed oil, peanut butter (roasted peanuts, hydrogenated canola and cottonseed oil, salt), oatmeal, contains 2% or less of salt, natural flavor (contains sesame), leavening (baking soda, monocalcium phosphate), soy lecithin.
FYI: With a taste of true Southern charm and heritage baked into every bite, Murray Biscuit offers consumers its new line of cookies. A blend of rich ingredients and southern pride, the cookies are available in Key Largo Coconut, French Quarter Iced Oatmeal, Blue Ridge Oatmeal, Mississippi Delta Chocolate Chip and Macon County Peanut Butter, each named for a popular southern area.
Sunkist Fruit & Grain Bars
Company: General Mills, Minneapolis, Minn.
Introduced: January
Distribution: National
Suggested Retail: $2.49 for a 6-count box
Ingredients: (Apple) Fruit Filling (High fructose corn syrup, reconstituted apple, apple puree from concentrate, fructose, glycerin, modified corn starch, modified tapioca starch, corn starch, cellulose gel, malic acid, Vitamin C (ascorbic acid), partially hydrogenated soybean oil, cellulose gum, citric acid, cinnamon, ethyl cellulose, natural and artificial flavor), enriched wheat flour (wheat flour, niacin, iron, thiamin mononitrate, riboflavin, folic acid), sugar, high fructose corn syrup, maltodextrin, glycerin, soybean oil, rolled oats, tricalcium phosphate, calcium carbonate, leavening (baking soda, monocalcium phosphate, dicalcium phosphate), whey, oat bran, salt, egg white, soy lecithin, artificial flavor, color added, wheat bran, a B Vitamin (niacinamide), zinc and iron (mineral nutrients), Vitamin B6 (pyridoxine hydrochloride), Vitamin B2 (riboflavin), Vitamin B1(thiamin hydrochloride), Vitamin A (palmitate), a B Vitamin (folic acid), soy flour.
FYI: New Fruit & Grain bars from Sunkist are bursting with fruit, about 25% more fruit than other bars. The bars have seven vitamins and minerals and are low in fat and an excellent source of calcium. Perfect for on-the-go breakfasting or snacking, the bars are available in Apple, Strawberry and Lemon varieties.
Bahlsen Pick Up!
Company: Euro-American Brands, Paramus, N.J.
Introduced: January
Distribution: National in specialty stores
Suggested Retail: $0.69 for a .98-oz. cookie
Ingredients: Wheat flour, sugar, cocoa butter, chocolate liquor, vegetable oil (palm oil), whole milk powder, butter, glucose syrup, whey, butter oil, skimmed milk powder, hazelnuts, sweet whey powder, salt, emulsifier: soy lecithin, natural flavoring, leavening: sodium bicarbonate, citric acid.
FYI: Is it a cookie or a candy? Pick up a Pick Up! and find out for yourself! Recently introduced in Germany and now imported to the U.S, two crispy butter cookies sandwich a slab of premium chocolate, making a great on-the-go indulgence for kids and adults alike. The treat is individually wrapped.
Snyder of Berlin Bite-Size Tortilla Chips
Company: Snyder of Berlin, Berlin, Pa.
Introduced: January
Distribution: Regional
Suggested Retail: $1.99 for a 13-oz. bag
Ingredients: Whole grain white corn, vegetable oil (contains one or more of the following: canola, corn, sunflower or partially hydrogenated [canola or soybean] oil) and salt.
FYI: New bite-size chips from Snyder of Berlin are made with 100% white corn and are all-natural with no preservatives. The perfect cure for a salted snack craving!
Pumpkorn
Company: nSpired Natural Foods, San Leandro, Calif.
Introduced: January
Distribution: Natural and organic retailers
Suggested Retail: $1.79 to $1.99 for a 2.75-oz. bag
Ingredients: (Original) Dry roasted pumpkin seeds, organic wheat-free tamari (whole soy beans, sea salt), garlic, black pepper, natural Vitamin E (as a preservative)
FYI: Dry roasted, hulled and seasoned Pumpkorn pumpkin seeds are a great low-carb snack, with only two net carbs. High in protein and minerals, the seeds are offered in three delicious flavors: Original, Mildly Original and Mesquite BBQ. They're also a good source of essential fatty acids, electrolytes and minerals including zinc, iron, potassium, copper and magnesium.
Rollitos
Company: Frito-Lay, Plano, Tex.
Introduced: January
Distribution: National
Suggested Retail: $1.99 for a 7.75-oz. bag
Ingredients: Corn, vegetable oil (contains one or more of the following: corn, soybean, or sunflower oil), monoglyceride, salt, maltodextrin, whey, onion powder, monosodium, glutamate, American cheese (cultured milk, cream, milkfat, salt, sodium citrate, enzymes), Monterey Jack cheese (cultured milk, salt, enzymes), chili pepper, oil, dextrose, tomato powder, spices, sugar, garlic powder, natural and artificial flavors, corn flour, sour cream (cultured cream, nonfat milk), sodium diacetate, citric acid, disodium phosphate, artificial colors (Yellow 6 Lake, Yellow 5, Yellow 6, Yellow 5 Lake, Red 40, Blue 1 Lake) and green bell peppers.
FYI: New bite-size tortilla snacks from Frito-Lay, Rollitos have big flavor and big crunch all rolled into one. Available in Nacho Cheesier, Cooler Ranch, and Zesty Taco flavors, the snack is perfect to munch any time, anywhere.
Goldfish Crisps
Company: Pepperidge Farm, Norwalk, Conn.
Introduced: March
Distribution: National
Suggested Retail: $2.99 for a 10-oz. box
Ingredients: (Cheddar Jack) Unbleached enriched wheat flour [flour, niacin, reduced iron, thiamin mononitrate (Vitamin B1), riboflavin (Vitamin B2), folic acid], vegetable oils (canola, sunflower, and/or soybean), Cheddar cheese (milk, cheese cultures, salt, enzymes), salt, contains 2% or less of: Provolone cheese (milk, cheese cultures, salt, enzymes, natural smoke flavor), Parmesan cheese (cultured part skim milk, salt and enzymes), Romano cheese (cultured part skim milk, salt, enzymes), cheese powder [Cheddar cheese, whey, buttermilk, disodium phosphate], yeast, modified food starch, sugar, whey (milk derivative), autolyzed yeast, yellow corn flour, soy lecithin, spices, onion powder, annatto (color), natural flavors, partially hydrogenated cottonseed and/or soybean oils, citric acid, milk, lactic acid, garlic powder extractives of paprika (color), spice extract, calcium lactate, natural smoke flavor, cultured whey, cultured potato extract, maltodextrin, cellulose gum, soybean oil and cultured whey.
FYI: Munchable with a tasty cheese flavor, the new Goldfish Crisps have superior crunch. Available in Cheddar Jack, Four Cheese, Cheesy Sour Cream & Onion varieties, the crackers have zero trans fat and are geared toward young adults.
Seattle Everything Bread
Company: United Staes Bakery, Portland, Ore.
Introduced: January
Distribution: Regional
Suggested Retail: $2.99 per loaf
Ingredients: Enriched wheat flour (wheat flour, malted barley flour, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid, water, sesame seeds, high fructose corn syrup, cornmeal, wheat bulgur, sunflower seeds, contains 2% or less of the following: soybean oil, salt, long grain rice, poppy seeds, minced onion, mono and diglycerides, calcium propionate (mold inhibitor), soft white wheat flakes, calcium sulfate, enzymes, soy flour, nonfat dry milk.
FYI: USB's Franz Family Bakeries not only revamped its Web site (www.usbakery.com) but introduced a variety of new breads, with offerings to the latest health trends and adding a kick to bakery items. The Smart Nutrition breads focus on specific attributes for the health-conscious consumer, like Sugar Free 100% Whole Wheat and Healthy Carb Whole Grain bread. The Seattle Everything Bread is a line extension of the Premium Regional line, the Ragin' Cajun are spicy hoagie rolls that will add some oomph to sandwiches, and the PB&J and Little Kids Loaves and mini-loaves are geared specifically to kids. The PB&J Mini Loaves taste just like peanut butter and jelly but contain no peanuts.

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