Trends, ingredients, products, packaging, equipment and formulation strategies for packaged, fresh, frozen, refrigerated and other breakfast products, including pancakes, waffles, French toast and breakfast sandwiches.
GeeFree Foods is really cooking as the company launches a line of gluten-free, all-natural, frozen, microwavable sandwich pockets in three varieties: Sausage, Egg and Cheese; Buffalo Chicken; and Cheese Pizza.
The frozen breakfast food category, including waffles, pancakes and French toast, has seen relatively flat growth overall during the past year—but with pockets of positive sales data pointing toward new opportunities.
Whether center-of-store or along the perimeter in the fresh bakery section, sweet goods are on the rise. According to the 2017 “What’s in Store” report from the International Dairy Deli Bakery Association, in-store bakeries have experienced much success over the past five years, soaring 51 percent in total annual sales to reach $15.7 billion dollars, enjoying a 7.9 percent increase in the past year alone.