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New Products

July 1, 2007

Microsoy Better Bites
Company: Microsoy Corp., Jefferson, Iowa
Web site: www.MicrosoyFlakes.com
Introduced: June
Distribution: Regional
Suggested Retail: $1.45 per pouch
Product Snapshot: Iowa soybeans are the key ingredient in Microsoy’s Better Bites. The “Sweet Soy Treats” are gluten-free and offer all the natural benefits of soy. Note: The Food and Drug Administration recommends 25 g. of soy protein per day for good health.
Ingredients: Non-GMO soybean flakes, Florentine mix (glucose syrup (wheat), sugar, vegetable oil, dextrose, whole milk powder, emulsifier, soy lecithin). Contains soy.

Jack Link’s Organic Beef Jerky
Company: Link Snacks, Inc., Minong, Wis.
Web site: www.LinkSnacks.com
Introduced: June
Distribution: National
Suggested Retail: $6.99 for a 3-oz. package
Product Snapshot: Jack Link’s newest line features jerky made from premium cuts of tender, naturally seasoned and smoked, 100% certified organic beef. It comes in two varieties: original beef and peppered beef.
Ingredients (Peppered variety): Organic beef, water, organic evaporated cane juice, organic soy sauce powder (organic wheat, organic soybeans, salt and organic maltodextrin), organic corn syrup solids, salt, organic black pepper, organic garlic, organic onion, natural flavor. Contains wheat and soy.

Organic Wild Amazonian Jungle Peanuts
Company: Sunfood Nutrition, San Diego
Web site: www.SunFood.com
Introduced: March
Distribution: National
Suggested Retail: $8.95 for an 8-oz., resealable bag
Ingredients: 100% Wild Amazonian Jungle Peanuts

Nature’s Path Organic Toaster Pastries
Company: Nature’s Path Foods, Inc., Blaine, Wash.
Web site: www.NaturesPath.com
Introduced: March
Distribution: National
Suggested Retail: $2.59-$3.29 per 11-oz. package
Product Snapshot: Nature’s Path launched four new flavors — Cherry Pomegran, Chocolate Frosted and Brown Sugar Maple Cinnamon (Frosted and Unfrosted) — of its Organic Toaster Pastries this year. Others include Frosted and Unfrosted Strawberry, Blueberry and Apple Cinnamon. The pastries are lower in fat than the leading competitor’s brand and contain no trans fat.
Ingredients (Cherry Pomegran variety): Organic wheat flour, organic evaporated cane juice invert, organic evaporated cane juice, organic palm oil, organic cherries, organic apples, organic whole wheat flour, organic corn starch, organic vital wheat protein, sea salt, organic pomegranate concentrate, organic dextrose, leavening (baking soda, cream of tartar), organic rice starch, natural cherry flavor, citric acid, organic honey, organic molasses, organic rice bran extract, organic vanilla flavor, algin, sodium citrate, monocalcium phosphate, whey protein isolate (milk), colored with betalins, paprika extract (from plants). Made in a facility that contains milk ingredients, soy and wheat.

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