Candy IndustryCandy Industry TrendsCandy Industry NewsVegan Candy

Podcast: Freedom Confectionery on vegan candy trends

The brand discusses keeping up with trends and its most recent product launches.

By Candy Industry Staff
Podcast: Freedom Confectionery on vegan candy trends

Courtesy of Freedom Confectionery

December 13, 2024

CONFECTIONERY CONVERSATIONS

Freedom Confectionery

Elvin Willgrass, VP of sales, talks consumer trends in the vegan candy category, and what's new for the brand.

podcastIcon

Missed an episode?

Find archived episodes here.

We recently talked with Elvin Willgrass, VP of sales, Freedom Confectionery, about how the company tracks consumer taste trends, and keeps an eye out for emerging trends.

Listen to the podcast above or by clicking here.

Related - Video: Simply on vegan candy, treats

KEYWORDS: consumers marshmallows

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Related Articles

Related Products

See More ProductsSee More Products

Events

View AllSubmit An Event
  • December 12, 2024

    Consumer Insights: Better-For-You Candy Trends

    On-Demand: This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format. 
  • September 25, 2024

    State of the Candy Industry: 2024

    On-Demand An industry expert will discuss trends and predictions for both manufacturers and retailers, and will share consumer preferences in confectionery products.
View AllSubmit An Event

Related Directories

  • Candy Dynamics

    Candy Dynamics Inc., founded as Family Sweets, created the Toxic Waste® brand in 2001. Known for its intensely sour candies, like Toxic Waste® Hazardously Sour Candy® and Slime Licker®, the brand's global popularity surged with viral success on social media, expanding into a wide range of sour treats worldwide.

  • Piedmont Candy Co.

    Since 1890, we’ve perfected our Red Bird Peppermint Candy Puffs, “The Original Melt Away Mint.” Our nostalgic handcrafted treats are made with high-quality ingredients like 100% pure cane sugar and all-natural peppermint oil.

  • Albanese Confectionery Group

    The leading manufacturer of the World’s Best Gummies & Chocolates in attention grabbing packaging and bulk format. The gummi with the A on the tummy™ offers a variety of assortments including sour, sugar free, natural flavors, and colors from real fruits & vegetables. Made in the USA!

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!