Rocky Mountain Chocolate Factory acquires California store
The Camarillo location joins a group of company-operated outposts.
Courtesy of Rocky Mountain Chocolate Factory
Rocky Mountain Chocolate Factory Inc. (RMCF), a franchiser of premium chocolate and confectionery retail stores, has acquired its Camarillo, California location from a longtime franchisee. The store has operated in the community since October 1995 and was managed by Kim LaMonica beginning in 1996.
The Camarillo store now joins RMCF’s select group of company-owned locations, including its flagship store in Durango, Colorado and its Corpus Christi, Texas store. The company plans to build on the store’s established customer base and introduce its redesigned retail experience to the area.
“The Camarillo store has been a cornerstone of our brand presence in Southern California, and we are thrilled to add it to our portfolio of company-owned locations,” says Jeff Geygan, interim CEO of RMCF. “This acquisition not only reflects the enduring appeal of our products in one of America’s most affluent communities but also advances our strategy of operating select stores where we can innovate, implement retail best practices, and further strengthen our profitability.”
Camarillo is one of 15 Rocky Mountain Chocolate Factory stores in the Los Angeles area. The acquisition supports RMCF’s strategy to expand its presence in key markets and reach more chocolate consumers.
As part of its long-term growth plan, RMCF will use its company-operated stores to launch new products, refine customer experiences, and drive operational improvements that benefit the broader franchise system. The company is focused on selectively growing its retail footprint in Southern California and other high-potential markets.
RMCF is headquartered in Durango, Colorado. The company and its franchisees and licensees operate more than 250 stores across the U.S., with several international locations.
The Camarillo store now joins RMCF’s select group of company-owned locations, including its flagship store in Durango, Colorado and its Corpus Christi, Texas store. The company plans to build on the store’s established customer base and introduce its redesigned retail experience to the area.
“The Camarillo store has been a cornerstone of our brand presence in Southern California, and we are thrilled to add it to our portfolio of company-owned locations,” says Jeff Geygan, interim CEO of RMCF. “This acquisition not only reflects the enduring appeal of our products in one of America’s most affluent communities but also advances our strategy of operating select stores where we can innovate, implement retail best practices, and further strengthen our profitability.”
Camarillo is one of 15 Rocky Mountain Chocolate Factory stores in the Los Angeles area. The acquisition supports RMCF’s strategy to expand its presence in key markets and reach more chocolate consumers.
As part of its long-term growth plan, RMCF will use its company-operated stores to launch new products, refine customer experiences, and drive operational improvements that benefit the broader franchise system. The company is focused on selectively growing its retail footprint in Southern California and other high-potential markets.
RMCF is headquartered in Durango, Colorado. The company and its franchisees and licensees operate more than 250 stores across the U.S., with several international locations.
Related: Rocky Mountain Chocolate Factory named among top franchises
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