ISM announces New Product Showcase winners
The awards honor creative new products in the sweets and snacks industry.

At ISM, the global trade fair for sweets and snacks, the industry's most exciting new products were once again recognized this year, the conference says. For the New Product Showcase Award, an independent panel of experts evaluated outstanding innovations, in both taste and concept. The award-winning products stand for courageous experimenting, high quality, and a clear market orientation, and demonstrate how enjoyment, functionality, and sustainability can be combined, ISM says.
The award’s jury evaluated 156 submitted products from 90 companies in 23 countries, which were presented in 102 display cases in the New Product Showcase. The jury comprises renowned experts from the industry, trade, and world of science, the conference notes.
The three most outstanding innovations were awarded prizes in a ceremony on the Talks & Tasting Stage in Hall 10.1 on February 1.
The top three winners of the New Product Showcase Awards 2026 include:
First place: CandyGlam (Spain) – Creatine Gummy Bar with chocolate (70%)
CandyGlam impressed the jury with an innovative product idea that specifically picks up on the trend towards functional sweets. The energy bar integrates Creavitalis creatine monohydrate, an ingredient that is primarily familiar from the supplement section to-date, into a sweet format suitable for daily use. The bar reportedly surprises in terms of flavor with its harmonious combination between natural banana and 70% plain chocolate. The jury particularly praised the strong market orientation, the high product quality, and the successful balancing act between function and enjoyment.
Second place: Chocolaterie Carré (Belgium) – Chocolate Espresso Martini Pearls
Chocolaterie Carré captured one of the major taste trends of 2026 with its Chocolate Espresso Martini Pearls. The jury was particularly impressed by the excellent taste and high-quality execution, ISM notes. A refined, dark chocolate pearl with a wafer-thin coat of sugar filled with a liquid espresso martini cocktail, the recipe reportedly has a precise balance between espresso, vodka, and coffee liqueur, a trendy cocktail interpretation of artisan quality.
Third place: Gottfried Wicklein GmbH & Co. KG (Germany) – "Cinnamon Roll" Biscuit Bar
Gottfried Wicklein convinced the jury with a particularly original innovation: the first-ever Christmas biscuit bar. A traditional product segment that is considered difficult to innovate was transformed into a totally new form and modern format, ISM says. In terms of taste, the biscuit creation delighted with its intense cinnamon aroma and harmonious sweetness. The jury particularly recognized the successful combination between tradition and trend as well as the high-quality design.
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