Podcast: Monark Brands chats vegan candy trends
The founder of the company talks about the brand's BFY varieties.
CONFECTIONERY CONVERSATIONS
Monark Brands
Monica Awadalla, founder of Monark Brands, talks how the company aims to anticipate trends, not just chase them.
We sat down with Monica Awadalla, founder and CEO of Monark Brands, to talk about vegan gummy trends. The brand will be launching a market-first vegan product at this year's Sweets & Snacks Expo, she says, and also has other plant-based candies.
In this interview, Awadalla talks about the brand's strategy to lead with BFY products that use natural colors, such as spirulina and turmic, and bold flavors, like mango passionfruit, to deliver a superior candy experience.
Listen above, or click here.
Related: Monark Brands debuts Easter Blind Box, Magical BFY Belts
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