IBIE Goes into Social Media

Baking professionals can now stay connected with the industry between triennial IBIE show cycles on Facebook, Twitter and LinkedIn.

The IBIE pages allows fans, followers and members to stay up-to-date with industry news, learn about new products and technology, share insights and experiences, discuss pressing issues and receive event updates.

The social media sites also will translate to the onsite experience at IBIE, which runs from Sept. 26-29 at the Las Vegas Convention Center, where computer kiosks will be available for participants to access the sites. Television monitors will be located around the show floor and lobby area with live Twitter feeds announcing show highlights, exhibitor specials, seminar and event information and more. Furthermore, IBIE will offer education sessions for those who are looking to learn more about social networking.

“Social media is an integral part of our long term strategy,” says Rich Hoskins, IBIE committee chairman. “It enhances the face-to-face experience at the event by allowing participants to create meaningful relationships prior to, during, and after our event.”

Attendees, exhibitors, speakers, press, vendors and other industry professionals are encouraged to join the conversation by visiting the following sites:

Facebook: www.facebook.com/bakingexpo  

Twitter: www.twitter.com/IBIE2010  

LinkedIn: http://events.linkedin.com/International-Baking-Industry-Exposition/pub/53497  

For more information about the event, visit www.IBIE2010.com.

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