Ruffles Crispy Fries Potato Strips

Ruffles Crispy Fries Potato Strips

Company: Frito-Lay North America, Plano, Texas

Website: www.fritolay.com

Introduced: July

Distribution: National

Suggested Retail: $1.09 for a 1-oz. bag

Product Snapshot: Ruffles, a Frito-Lay brand, is launching its new Crispy Fries Potato Strips just in time for National French Fry Day on July 13. The crunchy snack is the first-ever French fry-shaped snack sliced from real potatoes, according to the company, and was inspired by the bar and diner foods men love. Ruffles Crispy Fries Potato Strips are packaged for convenient on-the-go snacking and can also be microwaved for a straight-from-the-diner flavor. The product is available in two varieties: Original and Cheese-Flavored.

Did you enjoy this article? Click here to subscribe to Snack Food & Wholesale Bakery Magazine 

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Golden Boy Pies

For the complete story on Golden Boy Pies, see “The classic appeal of Golden Boy.”

4/14/15 2:00 pm EDT

Gluten Free: The Rising Growth Market

On April 14, Snack Food & Wholesale Bakery will launch its 2015 Editorial Webinar Series with a web event on how Gluten-Free is impacting the commercial snack and bakery market—the first of four scheduled web events.

Snack Food & Wholesale Bakery Magazine

sfwb march 15

2015 March

March's Snack Food & Wholesale Bakery publication features our cover report: "Canyon Bakehouse redefines gluten-free" Plus Much More!

Table Of Contents Subscribe

Sweet-Savory Flavor Combinations

When it comes to snacks, what’s your favorite sweet-savory flavor combination?
View Results Poll Archive

THE SNACK AND BAKERY STORE

organic-production-&-food-q.gif
Organic Production and Food Quality: A Down to Earth Analysis

Effects of Organic Production on Food Quality is the first comprehensive book on how organic production methods influence the safety and quality of foods, based on an unbiased assessment of the latest scientific findings.  The title is a 'must-have' for everyone working within the food industry.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

STAY CONNECTED

Facebook IconTwitter IconYoutube IconLinkedIn Icon

The Weekly Mix

Operations Weekly Logo

Written by Snack Food & Wholesale Bakery editors, our Operations Weekly weekly enewsletter provides bakers and snack food manufacturers with up-to-the-minute news, ideas and industry trends.

Sign up today!