Europain & Intersuc 2014, a five-day program in Paris, March 8-12, featured 76,950 professional visitors, and 30% international exhibitors from 138 countries. There were 804 exhibitors and brands from 29 countries, including 34% international exhibitors and nine competitions involving 170 candidates at Europain and SuccessFood. Some 2,480 product demonstrations were viewed by even larger crowds than ever.
Know-how and creativity of products and equipment manufacturers as well as service providers in the baking, pastry, chocolate and confectionery-making fields were on view, highlighted through demonstrations over the course of show week. Despite the sluggish economic situation, this year’s Europain & Intersuc exhibition kept pace with the baking industry’s dynamism, with buoyant business activity, several events and competitions for artisans and industrialists alike.