Olipop, Fruit Riot team up on new candy
The Cola-coated Candy Crunch Cherries uses the flavor of the soda brand.
Courtesy of Olipop
Olipop, the functional soda with high fiber and low sugar, has teamed up with Fruit Riot!, makers of better-for-you candy-coated frozen snacks, for Cola-coated Candy Crunch Cherries.
Both brands have a collective +50M TikTok videos made about both brands (over 20.8M TikTok videos about Fruit Riot and 28.6M TikTok videos and counting about OLIPOP). The collab officially launched recently and it’s already catching TikTok traction.
The freeze-dried cherries puts a first-of-its-kind soda-flavored spin on frozen cherries: the frozen treat has a sweet and crunchy candy coating using Olipop's best-selling Vintage Cola soda flavor. The SRP is $6.99, and it is available at Whole Foods (both online and in-stores), and will continue rolling out in stores nationwide this summer.
Related: Trü Frü, tarte cosmetics debut LTO ‘Tarte’ Cherries collab
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