Industry News
GFF Unveils New Logo
The Grain Foods Foundation has redesigned its Grains for Life logo to better illustrate the role that grains play in a healthy diet and lifestyle. While the new logo maintains elements of its predecessor, it also incorporates a stalk of grain in an image of a jubilant figure posed over the words “Grains for Life.”
“The new logo reflects the energy and vitality that grain foods offer,” explains Judi Adams, president of the foundation. The logo also provides more freedom and flexibility for member use, she adds.
In addition, the foundation is teaming up with the March of Dimes to allow GFF member companies to put a folic acid seal on packages of select products.
“We look forward to seeing the new logo on our members’ products, as well as on upcoming March of Dimes materials,” she says.
For more information about the Grain Foods Foundation and its programs, visit www.GrainPower.org .
Breakfast Goes Big, Burrito-Style
Just when you thought breakfast couldn’t get any bigger, the brains behind the Monster Thickburger bring consumers another heart-wrenching option: the Country Breakfast Burrito. This 920-calorie mammoth from Hardee’s costs $2.69 and features two egg omelets filled with bacon, sausage, diced ham, Cheddar cheese, hash browns and sausage gravy, all inside what must be a jumbo tortilla. Note: It also contains a whopping 60 g. of fat.
Talk about your big burritos.
Not only is this latest offering from the St. Louis-based fast food chain portable — a trend craved by consumers nationwide — but it might make breakfast the biggest, and not just the most important, meal of the day.
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