B&G Foods Inc. names Michael Sands to the newly created position of executive vice president of snacks. Sands joined B&G Foods in October 2013, following B&G Foods’ acquisition of Rickland Orchards, which Sands co-founded with Jason Cohen. Rickland Orchards, whose products include Greek yogurt-coated granola bars and bites, was the fourth snack-based acquisition by B&G Foods since October 2012.
In addition to co-founding Rickland Orchards and serving as its chief operating officer, Sands previously served as president and CEO of the Balance Bar Co., chief marketing and operations officer of the Snapple Beverage Group and chief marketing officer and director of international sales of Ben & Jerry’s. Sands was the co-founder and chief executive officer of LesserEvil Brand Snacks.