PLMA’s annual Private Label Trade Show will take place Nov. 13–15 in Rosemont, IL at the Rosemont Convention Center, conveniently located near Chicago’s O’Hare International Airport. The convention center is within walking distance and short shuttle bus rides from major hotels.
Private label has come a long way from its “generic” years. Today, focuses are on premium, national-brand-better (NBB) offerings and clean eating—snack and bakery products that are part of the better-for-you category, including those that are gluten-free.
How can supermarkets attract the newest generation of grocery shoppers, the much-publicized millennials, and turn them into loyal customers? That’s probably the biggest strategic question facing retailers today and new research suggests that the answer may be found in the fresh departments along the store perimeter.
Thousands of exhibitors and products, informative educational sessions, and a special emphasis on private label deli, dairy and bakery products will form the focus of the Private Label Manufacturers Association (PLMA) 2015 Private Label Trade Show