Items Tagged with 'Hartman Group'

ARTICLES

Should a company follow consumers or markets to a category?

A Hartman Group white paper titled “Brains vs. Brawn: The Magic of Marketing to a Cultural Movement” illustrates for marketers how the mishandling of cultural movements  into literal, rationalized categories and marketing silos often leads to a lack of relevance for brands seeking to be seen as innovative.


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The ‘snackscape’ in Brazil

Brazil is a sizzling-hot topic these days, especially where consumer packaged goods (CPG) are concerned. CPG companies are eyeing Brazil as a key portal for future growth opportunities. But to tap into market opportunities, what will it take to launch successful food and beverage products there?


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Golden Boy Pies

For the complete story on Golden Boy Pies, see “The classic appeal of Golden Boy.”

4/14/15 2:00 pm EDT

Gluten Free: The Rising Growth Market

On April 14, Snack Food & Wholesale Bakery will launch its 2015 Editorial Webinar Series with a web event on how Gluten-Free is impacting the commercial snack and bakery market—the first of four scheduled web events.

Snack Food & Wholesale Bakery Magazine

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2015 March

March's Snack Food & Wholesale Bakery publication features our cover report: "Canyon Bakehouse redefines gluten-free" Plus Much More!

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Sweet-Savory Flavor Combinations

When it comes to snacks, what’s your favorite sweet-savory flavor combination?
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THE SNACK AND BAKERY STORE

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Organic Production and Food Quality: A Down to Earth Analysis

Effects of Organic Production on Food Quality is the first comprehensive book on how organic production methods influence the safety and quality of foods, based on an unbiased assessment of the latest scientific findings.  The title is a 'must-have' for everyone working within the food industry.

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Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

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Written by Snack Food & Wholesale Bakery editors, our Operations Weekly weekly enewsletter provides bakers and snack food manufacturers with up-to-the-minute news, ideas and industry trends.

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