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State of the Industry Report—Frozen Baked Goods—Versatile Players

Recent frozen baked goods introductions fit consumers’ lifestyles and budgets to a tee: They’re easy to prepare, versatile and affordable.

June 21, 2012
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Busy lifestyles and affordability aren’t the only reasons why consumers add frozen baked goods to their shopping cart each week. Today’s grocery store refrigerator cases boast innovative, flavorful new rolls to jazz up meals; easy-to-prepare, warm goods that serve as snacks or meals; and sumptuous, ready-to-eat desserts for special family occasions…or a well-deserved treat. In fact, consumers have so many enticing new frozen baked products from which to choose today, they need a scorecard to keep track of all of their options.
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Here’s our tour of potato chip producer, Ballreich Bros., our 2014 Snack Food Manufacturer of the Year. 

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Come check out the latest edition of Snack Food & Wholesale Bakery! This month's edition features a special look into the family-owned Ballreich Bros. manufacturer in Tiffin, Ohio.

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