Hostess Brands prepares to bring back Twinkies

Hostess Brands, LLC, now owned by private equity groups Apollo Global Management and Metropolis & Co., is gearing up to bring Twinkies, Ho Hos and other well-known Hostess snack cakes back to retailers’ shelves this summer.

The company recently announced that it is reopening bakeries in Columbus, Ga.; Indianapolis; Schiller Park, Ill.; and Emporia, Kan., and may open a fifth in Los Angeles. It has already begun accepting job applications at some sites and expects to begin hiring in May.

A Wall Street Journal report cites Hostess CEO C. Dean Metropoulous as saying that he plans to inject $60 million in capital investments into the plants and hopes to hire at least 1,500 workers between now and September.

Apollo Global Management and Metropolis & Co. purchased the Hostess and Dolly Madison lines as well as five plants from Irving, Texas-based Hostess Brands last month for $410 million.

Source:, USA Today, Wall Street Journal

Did you enjoy this article? Click here to subscribe to Snack Food & Wholesale Bakery Magazine 

You must login or register in order to post a comment.



Image Galleries

Golden Boy Pies

For the complete story on Golden Boy Pies, see “The classic appeal of Golden Boy.”

4/14/15 2:00 pm EDT

Gluten Free: The Rising Growth Market

On April 14, Snack Food & Wholesale Bakery will launch its 2015 Editorial Webinar Series with a web event on how Gluten-Free is impacting the commercial snack and bakery market—the first of four scheduled web events.

Snack Food & Wholesale Bakery Magazine

sfwb march 15

2015 March

March's Snack Food & Wholesale Bakery publication features our cover report: "Canyon Bakehouse redefines gluten-free" Plus Much More!

Table Of Contents Subscribe

Sweet-Savory Flavor Combinations

When it comes to snacks, what’s your favorite sweet-savory flavor combination?
View Results Poll Archive


Organic Production and Food Quality: A Down to Earth Analysis

Effects of Organic Production on Food Quality is the first comprehensive book on how organic production methods influence the safety and quality of foods, based on an unbiased assessment of the latest scientific findings.  The title is a 'must-have' for everyone working within the food industry.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Facebook IconTwitter IconYoutube IconLinkedIn Icon

The Weekly Mix

Operations Weekly Logo

Written by Snack Food & Wholesale Bakery editors, our Operations Weekly weekly enewsletter provides bakers and snack food manufacturers with up-to-the-minute news, ideas and industry trends.

Sign up today!