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The American Bakers Association announced the names of the speakers at the 2014 American Bakers Association (ABA) Convention, which will be held March 16-19 at the Phoenician in Scottsdale, Ariz.
Chris Wallace, anchor of Fox News Sunday and contributor to Fox News Channel’s America’s Election HQ coverage, will deliver the keynote speech at the Allied Trades of the Baking Industry (ATBI) Leadership Breakfast on Monday, March 17, from 7:30-9:15 a.m.
From 9:30-noon during the March 17 morning business sessions, Todd Hale of The Nielsen Co. will present “Funny Things Happened on Our Way to Our Economic Recovery.” He is senior vice president of consumer and shopper insights at Nielsen.
Tom Furphy, CEO and managing director of Consumer Equity Partners, and Kevin Coupe, an author and the "Content Guy" for MorningNewsBeat.com, will guide "The Innovation Conversation" during the morning business sessions. The interactive journey will engage ABA convention attendees in a dialogue about where traditional retailing is headed, what can be learned from e-comerce successes and failures, how to compete in the new environment and how to understand the new consumer.
Steve Forbes, chairman and editor-in-chief of Forbes Media, will keynote the American Bakers PAC Dinner and Roundtable, a ticketed event that will be held March 17 at 7:30 p.m.
To learn more about the American Bakers PAC Dinner and ABA’s political activities, contact ABA PAC director Kelly Knowles at 202-789-0300 or firstname.lastname@example.org. For more information about the convention, visit www.americanbakers.org or 202-789-0300.