Bars

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The small-batch bars feature 14 g of plant-based protein, 10 g of fiber, and just 5 g of sugar per serving. 

Shoppers are taking a more deliberate approach to what satisfies them, and brands are listening and refreshing their lineups.

The bar features a soft vanilla-flavored core, orange-flavored filling, white chocolate coating, and orange sprinkles.

The demand for baked goods and snacks that meet health goals while also offering appealing taste continues to surge.

Previously, the almost-retiree held several key leadership roles at PepsiCo, where he last served as SVP of supply chain for the company's North American beverages and nutrition divisions.

The baked goods include 4 g of fiber and 7-8 g of plant-based protein per bar, and are non-GMO and gluten-free.

The snacks are individually wrapped for freshness and portability, and made with whole food ingredients.

The 1-oz bars are sold in 6-count boxes and are available in all five of the brand’s signature flavors.

The product has 20 g of protein, prebiotic fiber, and no artificial sweeteners, sugar alcohols, flavors, colors, or preservatives.

Beginning in April, the brand's PB&Js will transition from 4-count to 5-count packs, and its Oat Bites will grow from 5-count to 6-count packs.