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Bakery ProductsNew Snack and Bakery ProductsBars

Luna Bar releases its first new innovation in seven years

The product is made with real berries and fruit pieces.

By SF&WB Staff
Luna Bar releases its first new innovation in seven years
Courtesy of Luna Bar
April 1, 2026

Luna Bar, a Clif and Mondelēz International brand, announced that it has released its first bar innovation in seven years: Luna Berry Bars, available in Mixed Berry and Strawberry Banana flavors. 

The bars include 4 g of fiber, 7-8 g of plant-based protein per bar, and are made with real berries and fruit pieces. According to the brand, they are made with quality ingredients, including organic rolled oats, and are gluten-free and non-GMO.

Luna Berry Bars are available at retailers nationwide, with a suggested retail price of $7.49 per six-pack.  


Mondelēz International is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.

KEYWORDS: fiber fiber-rich snacks Mondelez International

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