Americans continue to crave Mexican food—so much so that they spend billions of dollars annually at quick-service restaurants like Taco Bell and Chipotle Mexican Grill and on Mexican foods at their local grocery store.
“The tortilla industry is constantly growing and adapting to the changing population and culture,” says Tim Romero, product sales manager, Taconic, Petersburgh, NY. “Tortillas have become a staple in most households and have evolved over the past decade to encompass a wide field of consumers. The technology involved in the tortilla-making process continues to expand and has increased the efficiency and capability to produce at the large volumes required today.”