While Pamela's look is changing, the product that consumers love will always be the same.

Feel Good Foods has announced the extension of their breakfast product line with the addition of Buttermilk and Wildberry Pancake Bites. 

General Mills Foodservice is helping foodservice operations boost their sandwich game with the introduction of the Pillsbury Belgian-Style Waffle Carrier.

Iconic brand sweetens up breakfast and beyond with an expansion to fan-favorite Mini Croissant portfolio.

Eastern Standard Provisions has introduced its new Liège Belgian Waffles. 

Frutta Bowls has introduced new limited-time-only menu items to launch its Legends of Fall campaign that kicked off in October 2021.

ALDI has released protein waffles in a buttermilk and vanilla variety.

Kellogg recently introduced its Eggo Frosted Maple Syrup flavor Pop-Tarts, which will debut at retailers nationwide starting in December 2021.

Financial backing from investors paired with new product innovation sets the stage for further growth for Icelandic brand Good Good.