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Equipment, technology, ingredients, products, data, research & development & trends related to nutritionally improved, better-for-you products.

ARTICLES

State of the Industry 2021: Cracker sales successes and opportunities

State of the Industry 2021: Cracker sales successes and opportunities

Core crackers maintain strength, while incremental growth comes through specialization.
My photo2016200
Douglas J. Peckenpaugh
July 26, 2021
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The crackers category is home to multiple iconic brands synonymous with snacking, including Cheez-It, Goldfish, and Ritz, all billion-dollar brands. As part of the foundation of the grain-based baking industry, crackers also present significant opportunities for growth through incrementally better-for-you offerings and highly innovative nutrition-forward products, as well as premium and specialized lines.
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state of industry chips

State of the Industry 2021: Chips get adventurous

Despite the COVID-19 pandemic, consumers experiment with spicy chip flavors, as well as better-for-you options.
Neal Lorenzi
July 23, 2021
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Variety is the spice of life when it comes potato chips. While classic chips still own the lion's share of the U.S. market, salty snack companies are offering new flavor combinations in a variety of packaging sizes. New flavors include spicy buffalo, hot BBQ and cauliflower, and many new offerings are gluten-free and Non-GMO Project verified.
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State of the Industry 2021: Riding the snacking surge

State of the Industry 2021: Riding the snacking surge

The COVID-19 pandemic proved snacks are essential to consumers’ lives—now we need to prepare for the next generation of snacking.
My photo2016200
Douglas J. Peckenpaugh
July 22, 2021
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In many ways, the tumultuous COVID-19 pandemic has catalyzed continued growth of existing patterns across snacking. For many consumers, day-to-day snacking increased, sometimes fueled by external pressures related to disrupted work, school, and the overall societal status quo. We seek solace in comfort, and the snack industry delivered.
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Simple Mills Sweet Thins cookies

Simple Mills Sweet Thins cookies

July 20, 2021
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Simple Mills has announced the launch of a new product coming to the cookie aisle: Sweet Thins, a smartly sweetened snack made from simple, nutritious ingredients, including a seed & nut flour blend made of watermelon seed, cashew, sunflower seed, and flax seed.


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