Givaudan launches "250 Odyssey" campaign to mark its past, present and future to ‘engage your senses’
Givaudan has announced the launch of a digital campaign that will showcase key facets of its 250-year odyssey throughout 2018.
Gilles Andrier, CEO of Givaudan: “The year 2018 marks a major milestone for Givaudan: although our company was founded in Switzerland in 1895, our roots go back to 1768 in Grasse, France, and the distinguished perfume houses of Chiris and Roure. With our 250 Odyssey campaign, we will share stories of the pioneering people and industry-changing innovations that have marked Givaudan’s rich heritage and continue to inspire our journey to ‘engage your senses’.”