FoodMaven partners with The Annex by Ardent Mills to sell new traditional flour to foodservice
New product supports farmers as they transition to certified organic
FoodMaven has announced the company’s partnership with The Annex by Ardent Mills (The Annex), a business unit of Ardent Mills, LLC, to sell its transitional wheat flour to FoodMaven’s foodservice customers. This transitional wheat flour supports farmers as they convert their wheat crop to certified organic, easing the financial implications of transitioning and enabling them to deliver on the growing consumer demand for organic options.
“This product has a lot of potential to help wheat farmers who want to transition their operations to organic but are deterred by the upfront investment required,” said Ben Deda, CEO of FoodMaven.