Graceland Fruit revamps brand identity, releases new website
Global distributor of infused dried fruit ingredients introduces new brand identity and website to better reflect its renewed focus on the commercial food ingredient market.
Graceland Fruit, Inc., a producer and global distributor of premium quality dried fruit ingredients for the food industry, has unveiled an updated brand identity and website. The refreshed brand and website were created to better reflect the Company's renewed focus on the commercial food ingredient market and its heritage of delivering exceptional product and service performance that delights innovative food manufacturers and their consumers.
Refocused: "Graceland Fruit pioneered the infused dried fruit ingredient category nearly 50 years ago," said Jeffrey Seeley, executive chairman of the Board & CEO. "In doing so, we exponentially expanded the market for tart cherries, cranberries, blueberries, apples, and more by creating entirely new food applications for these crops."