Taiyo and ITO EN partner to bring Japanese green tea and matcha products to North America
Here is further evidence that global demand for premium Japanese green tea and matcha is stronger than ever. Green tea industry powerhouse ITO EN, well-known global suppliers of authentic, organic ceremonial green tea and matcha powder, has chosen to partner with another respected global green tea leader, Taiyo International, to supply high-quality matcha to the food, beverage, and supplement industries in North America.
Based in Japan, ITO EN has been producing authentic, flavorful, and highly nutritious tea for more than 50 years. The company has a longstanding tradition of honoring tea’s cultural heritage, producing great tasting, sustainable tea, and matcha powder with unmatched health properties. U.S. consumers may be most familiar with ITO EN’s brands including Tea’s Tea, Matcha Love, and Oi Ocha.