Since 1997, good2grow has been quenching the thirst of little consumers with juice drinks, milk, and water, packaged in colorful bottles topped with familiar movie and cartoon characters. Now, with the recent launch of its Snackers single-serve snack packages, the brand has entered new territory outside the beverage realm.
To learn more about the producer’s foray into children’s snacks, Snack Food & Wholesale Bakery spoke with Edzra Gibson, vice president of brand marketing with good2grow.