Company: Kettle Foods, Salem, Ore.
Website: www.buykettlechips.com
Introduced: July
Distribution: National
Suggested Retail: $3.49 for an 8-oz. bag
Product Snapshot: Kettle Brand’s potato chips now boast a reduced-fat label claim. Featuring just 130 calories per serving and 40% less fat, the reduced-fat lineup includes Sea Salt & Vinegar and Salt & Fresh Ground Pepper varieties, along with Sea Salt & Vinegar in the Krinkle Cut arena.
Ingredients (Sea Salt): Potatoes, safflower and/or sunflower oil, sea salt.