Company: Dunkin' Donuts

Introduced: February 2018

Distribution: National

Suggested Retail Price: $1.19-$1.49

Product Snapshot: Valentine’s Day is all about love, but why stay trapped in the clichés of the holiday to express it? To help guests say it with doughnuts, and ease some of the holiday’s stress and high expectations, this year Dunkin’ is offering new choices as rich, diverse and dynamic as love itself. Dunkin’ has unveiled its Valentine’s Day lineup, including new Bling Sprinkles Donuts, the return of heart-shaped doughnuts and its first ever doughnut that features a perfect pairing of two delicious fillings.

A beloved symbol of the season, heart-shaped donuts are back in several varieties, including Boston Kreme and Jelly, for a limited time at participating Dunkin’ locations nationwide. Additionally, this year classic frosted doughnuts varieties are getting dressed up for the season of love with special Bling Sprinkles, for a fun new way to make guests’ Valentine’s Day treats sparkle. Featured varieties include Chocolate Bling Frosted, Strawberry Bling Frosted and Vanilla Bling Frosted.

In the spirit of celebrating couples coming together, Dunkin’ is putting a pair in a square with its new Cookie Dough & Brownie Batter Double Filled Donut, its first doughnut featuring two fillings. Available for a limited time, this square-shaped specialty doughnut is perfect for sharing with your perfect pairing, with double the amount of filling of a regular doughnut. It features both brownie batter-flavored buttercreme filling and cookie dough-flavored filling, covered with chocolate icing and crumbled pie topping.

SRPs are as follows: 

  • Chocolate Bling Frosted: $1.19
  • Strawberry Bling Frosted: $1.19
  • Vanilla Bling Frosted: $1.19
  • Cookie Dough & Brownie Batter Double Filled Donut: $1.49