Farm Rich encourages snacking individuality with new campaign
There are more food choices for today’s consumers than ever before—packed with messages about when, what, why, even where to eat. Now, Farm Rich, one of the nation’s largest snack and appetizers brands, is simplifying the message with its new ad campaign: “If You Wanna Grab a Snack, Grab a Snack.”
A new commercial and video series launches Farm Rich’s new snack advocate. Defying a set schedule or expectations, he encourages enjoying your snack of choice whenever the craving hits. And he does things in his own humorous way, as we can tell by his unconventional roommates, including a donkey, goat, rooster, some chickens, even a pig or two.