Toufayan Bakeries packaging honors Breast Cancer Awareness Month
Consumers can pick up specially marked packages through the month of October.
Toufayan Bakeries, Ridgefield, NJ—one of the largest family-run bakeries in the U.S.—is bringing back its efforts to support breast cancer research by donating a portion of proceeds from the sale of 300,000 specially marked pink packages on two of their biggest-selling bakery products.
"Part of our culture at Toufayan is giving back," says Karen Toufayan, vice president of marketing, Toufayan. “Each year we choose initiatives that are close to our hearts and the hearts of our employees. Everyone knows someone impacted by a breast cancer diagnosis, so choosing to continue to support those fighting breast cancer and the survivors, research and education was an easy decision."