Snack and Bakery logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Snack and Bakery logo
  • SNACK PRODUCTS
    • New Products
    • Chips
    • Crackers
    • Frozen Snacks/Appetizers
    • Nuts & Trail Mixes
    • Popcorn
    • Pretzels
    • Puffs/Extruded Snacks
    • Tortilla Chips
    • Other Snacks
  • BAKERY PRODUCTS
    • New Products
    • Bars
    • Breads
    • Breakfast Products
    • Cookies
    • Desserts
    • Pizza
    • Muffins
    • Snack Cakes
    • Sweet Goods
    • Tortillas
  • INGREDIENTS
    • New Ingredients
    • Chocolate
    • Dairy
    • Extruded
    • Flavors & Colors
    • Fruit
    • Functional
    • Grains
    • Inclusions
    • Nutritional
    • Nuts & Seeds
    • Sweeteners
  • EXCLUSIVES
    • EQUIPMENT
      • New Equipment
      • New Technology
      • Belts & Conveyors
      • Depositors, Dividers & Rounders
      • Extruders
      • Fryers
      • Laminators & Sheeters
      • Mixers
      • Inspection & Detection
      • Ovens & Proofers
      • Packaging
      • Slicing, Cutting & Portioning
    • State of the Industry
      • State of the Industry: Snacks
      • State of the Industry: Bakery
    • Bakery of the Year
    • Snack Producer of the Year
    • Top 50 Snack & Bakery Companies
      • Submit Your Company
  • TRENDS
    • Artisan Baking
    • Better-For-You
    • Cannabis Edibles
    • Clean Label
    • Flavor Trends
    • Food Safety
    • Gluten-free
    • Keto
    • Plant Efficiency
    • Sustainability
  • MORE
    • Blogs
    • Case Studies & Advertorials
    • Classifieds
    • Newsletter
    • Ingrained Insights Podcast
    • SFWB Store
    • Image Galleries
    • Submit New Products
    • Videos
    • Webinars
  • DIRECTORIES
    • SFWB BUYER'S GUIDE
    • CANDY BUYER'S GUIDE
    • Get Listed!
    • Take a Tour
  • CANDY
  • SIGN UP!
    • eMagazine
    • Archive Issues
    • Advertise
    • Contact
    • SIGN UP!
Snack ProductsNew Snack and Bakery ProductsBetter-For-YouPuffs/Extruded Snacks

Hippeas announces 'fly' partnership with Migration movie

The plant-based snack company is launching limited-edition mallard Migration-themed multipack of its #1 selling puffs flavor.

By Liz Parker Kuhn
Hippeas announces 'fly' partnership with Migration movie

courtesy of: Hippeas

November 8, 2023

Hippeas is launching themed snacks from Illumination’s new feature film Migration this holiday season.

Illumination, creators of The Super Mario Bros. Movie, Minions, Despicable Me, Sing and The Secret Life of Pets, invites consumers to take flight into the thrill of the unknown in the action-packed new original comedy, Migration, which arrives in theaters on December 22. As the exclusive salty snack partner, Hippeas is offering a special limited-edition six-pack of 0.8-oz. sized bags in its best-selling chickpea puffs flavor, Vegan White Cheddar.

Hippeas' Migration-themed snacks will be available at select retailers nationwide, including Whole Foods, Sprouts, and Kroger starting this December.

Hippeas has replaced its iconic chickpea smile graphic on-pack with the Migration cast of Mallard characters. The Vegan White Cheddar Chickpea Puffs pack 4g of plant protein and 3g of fiber into every serving. The puffs are also gluten-free, Non-GMO, vegan, and free from major allergens including nuts, dairy and soy.

“We are absolutely thrilled to partner with Illumination for this year's highly anticipated new film, Migration, by launching a limited-edition multipack of our Hippeas Vegan White Cheddar Chickpea Puffs," exclaimed Julia Hecht, CMO of Hippeas. "With Migration offering an abundance of family fun, adventure, and laughter, Hippeas serves as the perfect snack companion for an enjoyable movie night with the whole family this holiday season."

KEYWORDS: HIPPEAS movie partnership vegan snacks

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Bakery Products
    By: Jenni Spinner and Liz Parker Kuhn
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    Bakery Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    Bakery Products
Manage My Account
  • eMagazine Subscription
  • Manage My Preferences
  • Newsletter
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Hershey showcases its new strategies at Sweets & Snacks Expo

Hershey showcases new strategies, candy

Sweets & Snacks Expo wins big in Las Vegas

Sweets & Snacks Expo concludes its first year in Vegas

hard candy generic

Hard candy evolves beyond traditional sweetness

Speaking Gen Y/Z/Alpha's Language Webinar

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

See More Products

global top 100

Related Articles

  • Hippeas announces LTO Minions-themed snacks

    Hippeas announces LTO Minions-themed snacks

    See More
  • Tastykake partnership with Justice League movie

    Tastykake announces partnership with Warner Bros. Consumer Products and Justice League movie

    See More
  • HIPPEAS organic chickpea puffs

    HIPPEAS announces new investors, including Leonardo DiCaprio

    See More

Related Products

See More Products
  • New Food Product Development: From Concept to Marketplace, Third Edition

See More Products

Events

View AllSubmit An Event
  • May 28, 2026

    Doing Better with Bread: BFY Trends and Tips

    On-Demand In this exclusive SF&WB webinar, attendees will learn what they need to know and apply in their operations to increase their chances of capitalizing on (and profiting from) BFY bread.  A group of experts will lay out what’s driving consumer preferences, ingredient trends, and what else plays into purchase decisions, empowering producers to develop products that fit the bill.
View AllSubmit An Event
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing