In a few days, the leadership of the American Bakers Association (ABA) will be headed to Scottsdale, AZ, ahead of the organization’s 2024 Convention. From April 14–17 at the Westin Kierland Resort and Spa, the event will welcome professionals from all across the baking industry to take advantage of an agenda filled with business sessions, policy discussions, networking opportunities, and other valuable programming. There will also be cocktail receptions, a pickleball tournament, and other chances to wind down with colleagues.
A central part of the ABA’s mission, at Convention and year-round, is representing the interests of the baking industry across the regulatory landscape. Snack Food & Wholesale Bakery checked in with Rasma Zvaners, ABA’s vice president of government regulations, to discuss ABA’s regulatory role, and what Convention attendees can look forward to.