Snaxpo Offers Special Features

Like so many events in Vegas, this year’s big show offers more than meets the eye. Find out what surprises are in store for you.

See Blue Man Group
An entertainment highlight at SNAXPO will be a performance by Blue Man Group, to which full registrants will be invited at no additional costs.
The group is known for combining comedy, music and multi-media artistry to create a unique form of entertainment. The performance, sponsored by Heat and Control, Inc./Ishida Co. Ltd. and Printpack Inc., will be Tuesday evening, March 21, at the Venetian Resort Hotel Casino.
Transportation and a light reception before the show will be provided.
Opening Reception: Entertainment by “The Rat Pack”
SNAXPO 2006 will officially kick-off with a “Las Vegas Style” reception, where attendees can visit with old friends and make new ones while listening to the Rat Pack Tribute Show, a re-creation of those fabulous legendary crooners, Dean Martin, Sammy Davis Jr. and Frank Sinatra.
Start SNAXPO Off on a Roll!
Join SFA for “Gaming 101” at the Snack Food Association Political Action Committee (SnackPAC) reception on Sunday, March 19, 5:00-6:00 p.m. Learn the tricks of the trade from some of Las Vegas’ top dealers. SnackPAC provides resources for SFA to assist Congressional candidates who are sympathetic with SFA’s views on major issues of concern. It is an important opportunity for SFA members to directly participate in the political process. Attendance at the SnackPAC reception involves an added cost. For more information, contact Liz Wells at 1-703-836-4500 ext. 202.
Attend SNAXPO For Free
One of the many benefits of exhibiting at SNAXPO 2006 is that your company can invite its customers to see its booth and visit the SNAXPO exhibit hall using one of the unlimited, complimentary Customer Day Passes it receives from SFA. This benefit is available ONLY to manufacturing companies, not supplier companies.
SFA encourages exhibitors to take advantage of this once-a-year opportunity to extend a free invitation to their customers to come to Las Vegas, see the SNAXPO Exhibit Hall and their booth, and at the same time support SNAXPO by increasing attendance and creating excitement inside the hall.
Snack Tasting Area at SNAXPO
SFA member companies will have an opportunity to showcase their latest snack products at SNAXPO 2006 in the popular Snack Tasting Area on the exhibit floor. In this area,  SNAXPO attendees and the media can taste the latest new products while learning about current snacking trends.

A. C. Horn & Co./Cantrell International 541
ADI Systems Inc. 933
AFP advanced food products llc 547
Agtron, Inc. 745
Airflow Sciences Corp. 834
Almond Board of California 548
American Extrusion International 304
Amigos Foods 325
Arcall Inc. 927
AZO Inc. 641
Azteca Milling, L.P. 806
Bach Snacks 831
Baking & Snack 224
Baltimore Spice, Inc. 622
Belt Techologies 409
Bertels Can Co. 835
BluePrint Automation, Inc. 647
Bryce Corp. 441
Buchi Analytical, Inc. 925
Bunge 847
C-P Flexible Packaging 133
C. Cretors and Co. 418
Cambridge International Inc. 246
Canacintra Mexico 849
Carmi Flavor & Fragrance Co. 320
Casa Herrera, Inc. 400
Chemetall Oakite 506
CHEP 519
Chr. Hansen Inc. 731
Clean Water Technology 148
CLEXTRAL, Inc. 220
Colorcon 244
Commercial Creamery Co. 422
Continental Ingredients 203
Covance Laboratories, Inc. 126
Dallas Group 819
Dan On & Associates (USA) Ltd. 931
DAO Group, Inc. 345
Dedicated Transport 620
domnick hunter inc. 746
Dorner Manufacturing Co. 913
Douglas Machines Corp. 733
Elite Spice Inc. 921
EPI Exact Packaging, Inc. 825
European Snacks Association 145
Evans Food Group Ltd. 842
Fibertech, Inc. 147
FMC FoodTech - Newberg 225
FoodFleetXchange 125
Formers of Houston, Inc. 729
Fortress Technology 118
GRAFCO PET Packaging Technologies 905
H & B Conditioning, LLC 748
Habasit Belting, Inc. 211
Hazelnut Council 222
Heat and Control, Inc. 601
J.C. Ford Co. 419
J&J Manufacturing Co. 329
J. R. Short Milling Co. 349
Kelron Logistics 335
Kerry Savory 104
KEY-PAK Machines 100
Kiremko B.V. 442
Kliklok-Woodman 639
Knauss Snack Food Co. 848
Kraft Food Ingredients 828
KVP, INC. 149
Lactoprot USA 124
Land O`Lakes Ingredient Solutions 547
Lanly Co. 300
LeCaselle S.r.L. 143
LENG D`OR S.A. 934
Limagrain Céréales Ingrédients 248
LIVEN S.A. 432
MAC Equipment, Inc. 423
MANE, Inc. 840
Masipack 231
Matrix Packaging Machinery 112
Mettler-Toledo, Inc. 122
Michigan Potato Industry Commission 747
Minsa Corp. 247
Mintel 649
MIT Systems, Inc. 521
MobileTech Solutions, Inc. 646
Morton Salt, Div. of Rohm & Haas, Inc. 205
MP Biomedicals: Safest & Helica Div. 102
National Starch Food Innovation 218
National Sunflower Association 323
NDC Infrared Engineering 832
Nebraska Popcorn, Inc. 420
New Era Machinery 618
Newly Weds Foods 407
Numeric Computer Systems 333
On Site Gas Systems 413
Open Date Systems Inc. 833
Oxy-Dry Food Blends 909
PALMEX Alimentos, S.A. de C.V. 343
Parker/Balston 449
Pasta Foods Ltd. 741
Performance Packaging 829
Presco Food Seasonings 644
Printpack Inc. 619
Process Sensors Corp. 120
Quality Ingredients Corp. 743
Reading Bakery Systems 613
Rep Coatings, LLC 932
Rovema Packaging Machines 453
Ross Computer Systems 823
Rudolph Foods Co., Inc. 640
Snack Food & Wholesale Bakery Magazine 110
Sani-matic, Inc. 523
Sonoco Products Co. 121
Spooner Vicars Inc. 415
Spray Dynamics, Ltd. 319
Star Filters 242
STAR-K Kosher Certification 242
SunGold Foods Inc. 920
SunOpta, Grains and Foods Group 141
Tate & Lyle 232
Technology Container Corp. (TCC) 219
TNA North America, Inc. 406
Torzhok Pellets factory 923
Unique Solutions 919
United Soybean Board 907
Urschel Laboratories, Inc. 922
US CAN Co. 129
US Centrifuge 412
UniTrak Corp. Ltd. 318
Videojet Technologies Inc. 911
Weighpack Systems Inc. 512
WILD Flavors, Inc. 846
Wire Belt Co. of America 821
Yamato Corp. 239
President‘ s Letter - SFA On The Move
It’s official. The Snack Food Association (SFA) has moved to its new headquarters in Arlington, Va.
write this down: Our new address is 1600 Wilson Blvd, Suite 650 Arlington, Va., 22209. Our phone number, fax number, Web site and e-mail addresses remain the same.
The new building is located near Rosslyn, Va., which is just across the Potomac River from the Georgetown section of Washington, D.C. It is easily accessible by both the Rosslyn and Court House Metro stops, so our staff and members can commute easily. The location is also convenient to Capitol Hill and the federal office buildings in Washington, D.C.
The new space offers views of the National Cathedral and Georgetown University, and the office is perfect for our staff and member visitors. The boardroom and chairman’s office provide ample space for our members to use when visiting our headquarters. So, please plan to make a visit to our new headquarters.
I want to again thank our board of directors for their leadership in moving the association to our new location. I also want to thank the former board members who had the great foresight to purchase our previous headquarters building over 25 years ago. It was a fantastic location for many years and was a great investment for the association.
We are also commemorating our 25 anniversary of the last SNAXPO held in Las Vegas with a return to that exciting city on March 19. Our registration, exhibit space sales and sponsorship promise to guarantee the best SNAXPO in our 69 years of holding this event. With outstanding speakers and entertainment, the show will offer the best value for full registration attendees ever. If you have not registered yet, I urge you to go online to and register for this superb event.
Before I see you all at SNAXPO, I want to take this opportunity to thank our Chairman of the Board, Bob Shearer, for his dynamic leadership throughout his term as chairman. This has been a year of many significant changes at SFA and in our industry, and we have been fortunate to have Bob’s steadfast and courageous leadership during this time.
Cash in on the Experience!
SNAXPO 2006 will offer rich resources of information and industry contacts at the world’s largest trade show devoted to the snack food industry.
It’s just around the corner, and SNAXPO 2006, March 19-22 at the Mandalay Bay Resort and Casino in Las Vegas, NV, is just about ready to roll.
Snack food industry executives who attend will go home with a major competitive edge, having benefited both from a wealth of knowledge to be presented by an outstanding array of speakers and educational programs, as well as information on the latest trends and developments from suppliers who will be exhibiting on the expo floor.
On top of that, there will be untold opportunities for networking and developing contacts for future business, as well as plenty of fun and a chance to experience the excitement and winning spirit that is Las Vegas.
“We are looking forward to an absolutely outstanding convention and exposition,” says SFA President and CEO Jim McCarthy. “Attendance will be excellent, we have a tremendous program planned, and our location provides excitement and great entertainment opportunities.”
It’s important to note that the deadline for room reservations at the Mandalay Bay Resort and Casino was February 15. Late registrants will have to seek their own rooms and will be unable to benefit from SFA-negotiated discounts.
However, registration for SNAXPO is still being accepted online at, although after Feb. 24, registration fees increase to $50 per person. On-site registration will begin at 8 a.m., March 18 in the Bayside B Foyer on Level 1 of the Mandalay Bay South Convention Center.
Exhibitors can register any time, although those who register after Feb. 24 will miss the published registration list.
Attendees at SNAXPO 2006 will feel like they’ve drawn four aces in a high stakes poker game with the lineup that’s on tap.
SNAXPO 2006 is one of three major SFA-endorsed industry events occurring in Las Vegas in March. The American Wholesale Marketers Association (AWMA) will hold its Real Deal Expo just prior to SNAXPO, giving SFA members AWMA rates and a great opportunity to meet with distributors and other key players in the industry.  The AWMA event will be held at the Las Vegas Hilton March 15-17.
In addition, SNAXPO 2006 will be held concurrently with The Food Safety Summit, the nation’s largest show and conference on food safety, quality assurance, and food security on Wednesday, March 22. It will take place just next door to SNAXPO 2006, and SNAXPO attendees will have access to the Summit floor and conference program at no additional cost on Wednesday only.
The fourth winning card might well be the opportunity to see one of Las Vegas’ premier entertainment shows, Blue Man Group, sponsored by Heat and Control, Inc./Ishida Co. Ltd. and Printpack, Inc. That performance, plus a reception and transportation, will be provided Tuesday evening, March 21, at no additional costs to attendees who have purchased full registration packages.
Or, it might be the knowledge gained from SNAXPO speakers and educational sessions—knowledge that can help provide the winning edge for those who participate.
For example, the keynote address will be presented Monday, March 20, by Gary Loveman, chairman, chief executive officer and president of Harrah’s Entertainment, Inc. Loveman will reveal how his company has developed sophisticated technological and analytical capabilities that, coupled with a service-driven culture and highly targeted marketing strategies, have resulted in a high level of customer loyalty, steady sales gains and a platform for sustained growth.  
Following Loveman’s address, the exhibit hall will open at 11:30 a.m. and attendees will have an opportunity to explore the latest offerings from snack food industry exhibitors until 5 p.m.  Two educational sessions will also be held on the exhibit floor beginning at 1:30 and 3 p.m.
On Monday evening, an international reception will be held from 6:30 until 8 p.m.
Tuesday General Sessions: Getting Down to Business
Tuesday morning begins with the 2006 IRI State of the Industry presentation, an annual SNAXPO highlight, providing important trends data for the industry.  Attendees will learn how consumer and market demands are reshaping the snacking industry as IRI presents up-to-date snack food sales and consumer insights for the major snack food categories, and discusses the influence of current trends on industry performance.
In addition, Mintel International Group will present its U.S. Healthy Snacking Report that will cover all aspects of the healthy snacks market in the Unites States. The presentation will offer exclusive, quantitative and current data combined with market analysis with a primary objective to increase profitability.
The exhibit hall opens at 11:15 a.m. and stays open until 4:30 p.m. Educational sessions will be held on the show floor at 1:30 and 3 p.m.
Wednesday General Session: Putting Your Brand on the Map
Learn about the power of “buzz marketing” as presented by Mark Hughes, who helped build the online marketplace from a small startup to a multimillion dollar eBay-owned brand name.  Hughes will share the six secrets of word-of-mouth marketing, as discussed in his book, “Buzz Marketing: Get People to Talk about Your Stuff.”
The exhibit hall is open from 9:30 a.m. until 3 p.m., and attendees may also visit the Food Safety Summit show.
Educational Sessions
Presented Monday and Tuesday on the show floor, these sessions include a special Tuesday in-depth program on energy, as well as presentations on RFID, Acrylamide, an outlook on food and nutritional policy, and retailer issues.
The energy session will be led by Paul Vinson, an energy expert at SFA associate member company Printpack, Inc. Vinson will present an overview of the natural gas and crude oil markets, and discuss supply, demand and other important market factors. Energies of all types have become an increasingly important part of snack food distribution and manufacturing. As recently as three years ago, we enjoyed historically consistent and relatively low pricing for natural gas, No. 2 fuel oil, diesel and even electricity. Now, the industry is facing natural gas prices as much as 500% higher than historical levels and diesel/fuel oil costs that have at least doubled. Manufacturers and suppliers alike have been dealing with high fuel surcharges for over-the-road freight that now exceed 20% on average.
This session will provide an in-depth discussion and offer ideas and suggestions for energy efficiency and cost savings.
The seminar on RFID will be presented by Pat Walsh, director of industry relations at the Food Marketing Institute, who will present a basic discussion of RFID/EPC geared toward small and medium-size food/CPG manufacturers.  Walsh has managed FMI’s RFID activities since the inception of the movement to use this technology to increase efficiency in the supply chain.  Walsh will discuss the ROI of RFID by category, as well as requirements for implementation by some of the nation’s largest retailers.
“Acrylamide: Do we have a problem? An update” will be led by Steve Saunders, Frito-Lay, Inc., who will discuss the latest developments involving acrylamide and its implications on the snack food industry.
“Food & Nutrition Policy: A 2006 Outlook”—Lisa Katic, president, K Consulting, Katic will highlight key food policy issues faced by the food industry and discuss the outlook for the year ahead. Katic, a registered nutritionist, is a consultant to SFA.
Latin American Program
SFA will present its Sixth Annual Latin American educational program completely in Spanish.  The program will kick-off on Sunday, March 19, with a full day of educational sessions led by Valente B. Alvarez, Ph.D., Associate Professor and Interim Director Food Industries at Ohio State University, who will identify and discuss the important factors that affect current trends of the U.S. food industry.
Topics will include Latin economic trends, snack industry trends in Latin America and the U.S., NAFTA/CAFTA, food safety and food security.
For additional information about SNAXPO or to register, please call SFA at 1-703-836-4500 or visit