Company: Hostess


Date Introduced: September 2020

Distribution: National

Suggested Retail Price: $1.99-$2.99

Product Snapshot: As the leaves begin to turn and consumers seek out the comfort of warmer flavors packed with spice, Hostess Brands, LLC has announced its most generous lineup of limited time-only products yet, filled with returning fall favorites and new flavors alike.

Hostess Pumpkin Spice Twinkies, Hostess Iced Pumpkin CupCakes, and Hostess Caramel Crunch Donettes are available now, as consumers begin searching for their favorite fall treats. Hitting store shelves later in the season, for the first time, are two new fall-inspired treats: Hostess Maple Glazed Donettes and Hostess Apple Cinnamon Donettes, sure to incite moments of joy this autumn.

Apple Cinnamon Donettes and Maple Glazed Donettes each feature the brand’s beloved cake doughnut, with varied toppings reminiscent of the flavors of fall. The Apple Cinnamon Donettes are dusted with cinnamon sugar and natural apple flavors to mimic an apple pie, while the Maple Glazed Donettes are topped with a maple flavored glaze. The new Donettes flavors will be available in single serve sleeves of six delectable Donettes each.

“Our insights show that consumers hungrily anticipate the arrival of signature seasonal flavors and they look to limited time only treats to greet them like long lost friends,” said Adam Lisook, director of brand marketing, Hostess Brands. “At Hostess we pride ourselves on our ability to consistently deliver timeless classic treats alongside fresh new flavors inspired by consumer feedback and evolving taste trends, season after season.”

Hostess Pumpkin Spice Twinkies, Iced Pumpkin CupCakes and Caramel Crunch Donettes are available now in grocery stores nationwide, while supplies last. Maple Glazed Donettes and Apple Cinnamon Donettes will hit shelves this October and are available in single serve format only.

For more information about Hostess products and Hostess Brands, LLC, please visit Follow Hostess on Twitter: @Hostess_Snacks; on Facebook:; on Instagram: Hostess_Snacks; and on Pinterest: