Snack and Bakery logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Snack and Bakery logo
  • SNACK PRODUCTS
    • New Products
    • Chips
    • Crackers
    • Frozen Snacks/Appetizers
    • Nuts & Trail Mixes
    • Popcorn
    • Pretzels
    • Puffs/Extruded Snacks
    • Tortilla Chips
    • Other Snacks
  • BAKERY PRODUCTS
    • New Products
    • Bars
    • Breads
    • Breakfast Products
    • Cookies
    • Desserts
    • Pizza
    • Muffins
    • Snack Cakes
    • Sweet Goods
    • Tortillas
  • INGREDIENTS
    • New Ingredients
    • Chocolate
    • Dairy
    • Extruded
    • Flavors & Colors
    • Fruit
    • Functional
    • Grains
    • Inclusions
    • Nutritional
    • Nuts & Seeds
    • Sweeteners
  • EXCLUSIVES
    • EQUIPMENT
      • New Equipment
      • New Technology
      • Belts & Conveyors
      • Depositors, Dividers & Rounders
      • Extruders
      • Fryers
      • Laminators & Sheeters
      • Mixers
      • Inspection & Detection
      • Ovens & Proofers
      • Packaging
      • Slicing, Cutting & Portioning
    • State of the Industry
      • State of the Industry: Snacks
      • State of the Industry: Bakery
    • Bakery of the Year
    • Snack Producer of the Year
    • Top 50 Snack & Bakery Companies
      • Submit Your Company
  • TRENDS
    • Artisan Baking
    • Better-For-You
    • Cannabis Edibles
    • Clean Label
    • Flavor Trends
    • Food Safety
    • Gluten-free
    • Keto
    • Plant Efficiency
    • Sustainability
  • MORE
    • Blogs
    • Case Studies & Advertorials
    • Classifieds
    • Newsletter
    • Ingrained Insights Podcast
    • SFWB Store
    • Image Galleries
    • Submit New Products
    • Videos
    • Webinars
  • DIRECTORIES
    • SFWB BUYER'S GUIDE
    • CANDY BUYER'S GUIDE
    • Get Listed!
    • Take a Tour
  • CANDY
  • SIGN UP!
    • eMagazine
    • Archive Issues
    • Advertise
    • Contact
    • SIGN UP!
Case StudiesIndustry News

Case Study: ProMach collaboration leads to optimized end-of-line packaging system for Snak King

Case study: ProMach collaboration leads to optimized end-of-line packaging system for Snak King
Case study: ProMach collaboration leads to optimized end-of-line packaging system for Snak King
Case study: ProMach collaboration leads to optimized end-of-line packaging system for Snak King
Case study: ProMach collaboration leads to optimized end-of-line packaging system for Snak King
Case study: ProMach collaboration leads to optimized end-of-line packaging system for Snak King
Case study: ProMach collaboration leads to optimized end-of-line packaging system for Snak King
January 10, 2022

Case study: ProMach collaboration leads to optimized end-of-line packaging system for Snak KingAsk any major food manufacturer these days to list their top production challenges, and efficiencies and labor will likely rank near the top. Snak King is no exception. 

City of Industry, California-based Snak King was looking to optimize its efficiency in throughput, while also seeking to alleviate labor shortages at its manufacturing facility in Freeport, Illinois. And one area that offered tremendous automation opportunities was in its end-of-line packaging. 

“We had previously automated our bagging process and packing product into cases, but what we really needed to address next is how to get them palletized in the most efficient manner possible,” said Mark Schieldge, COO of Snak King’s Freeport facility. 

The cases Schieldge was looking to palletize are packed daily with tasty snacks that people around the world have been enjoying for decades. Since 1978, Snak King has built a portfolio of both private label and branded snacks, including pork rinds, potato chips, caramel corn, tortilla chips and other tempting treats.  

The company goes to great lengths to ensure quality standards are met for each and every product. Snak King’s computerized quality management system, coupled with its experienced on-site teams, precisely monitors every raw ingredient and finished product to deliver the results its customers look for every day. And this level of commitment extends into its packaging operations as well. 

“For us, our next step was automating the palletizing operations,” Schieldge said. “We really started exploring different packaging options and companies available to us, and we came across ProMach.” 

Schieldge was introduced to ProMach and one of its robotic and end-of-line brands, Brenton, at an engineering conference about six years ago. Alexandria, Minnesota-based Brenton focuses on end-of-line packaging systems, specializing in case packing and palletizing using both robotics and other automation. 

As Snak King began exploring new solutions for its palletizing operations a few years later, they reached out to Brenton. After discussing the project’s goals and objectives, Brenton could offer a solution that Snak King would be very happy with. However, Brenton ultimately determined that Quest, which is also a ProMach brand, had a more perfect machine for Snak King’s application.

“It wasn’t just a Brenton solution, it wasn’t just a Quest solution, it was a ProMach solution, mainly out of what was the best fit for Snak King themselves,” said Brian Guzek, regional sales manager, Brenton.

ProMach is a family of 42 best-in-class packaging solution brands serving manufacturers of all sizes and geographies in the food, beverage, pharmaceutical, personal care, and household and industrial goods industries. ProMach brands operate across the entire packaging spectrum: filling, bottling and capping, decorative labeling, flexibles and trays, pharma, handling and sterilizing, labeling and coding, and robotics and end of line. ProMach also provides systems and integration including turnkey solutions, design/build, engineering services, and productivity software to optimize packaging line design and deliver maximum uptime.

“What we’re looking to do is bring the ProMach product brands closer together to better meet our customers’ needs,” said Troy Snader, senior vice president of business development for ProMach’s Secondary Packaging Group. “Our goal is to commercially connect across our flexible packaging, product handling, robotics, and end of line packaging brands. This better positions ProMach to be that one-stop, full-service provider that many companies are looking for moving forward.”

The collaboration between Brenton, Quest and Snak King led to a solution involving 16 Box Bot robotic palletizers, and three autonomous vehicles to streamline its end-of-line packaging. 

After products are made, bagged and placed into cases, those cases travel up an elevator where overhead conveyance from Zarpac, a ProMach brand, take them to one of 16 Quest Box Bots. The Box Bot is a space-saving palletizer that is available as a modular or skid-based solution. The Box Bot features a long-reach Fanuc M-710IC Series robot that provides higher stack patterns, which better maximize tractor-trailer loading for more efficient shipping. The Box Bot is extremely flexible, allowing an operator to design and produce exact pallet patterns quickly and easily from bags to boxes and other product types, and does so with a small footprint starting at just 8’x10’.

“The Box Bot was really developed for applications that have tight space requirements and benefit from having a single, modular setup, that can be placed into a cell and quickly started up. This was a perfect fit for Snak King,” said Tucker Behrns, vice president and general manager, Quest. 

After pallets stacked eight cases high are made, they travel down a centralized trunk line to an automatic stretch wrapper, and then move into a holding pen where they wait for a Quest Intelligent Autonomous Vehicle (IAV) from Quest to take them to the warehouse for shipping. Quest IAVs provide a smart, flexible solution to moving product through a facility. 

“The IAVs operate by a lidar based system. The lidar is bouncing essentially light off of the walls or fixed objects to triangulate a position. That position is in a pre-programmed map, and the vehicles then travel that pre-programmed path and we give them the signals to pickup and drop-off when needed,” said Erik Grinnell, vice president of automation, Quest.

“The IAVs were an ideal solution for Snak King because it improved safety on the production floor,” Grinnell said. “Previously they had multiple operators driving forklifts, and it was really creating a chaotic environment just trying to get the pallets between the stretch wrappers and the warehouse. We replaced 10 to 12 forklift operators with just three IAVs.”

“The ProMach solution is helping Snak King to be successful where it’s been able to streamline our process,” said Bill Cook, warehouse manager, Snak King. “The whole process is much quicker, it’s less headcount, and we’re able to be more productive with the people that we have.”

A key component to bringing a fully integrated ProMach solution together is demonstrating that they’re more than just an assortment of operating companies. Merging two or more ProMach product brands together on a packaging line allows customers to have one centralized point of contact for larger projects. This level of project management greatly streamlines the planning process, installation, and start-up curve for packaging lines.

“ProMach is more than just a product and a price, it’s a solution-based company that is trying to find out what is the best product to solve their application,” Guzek said. 

“ProMach has done a really nice job of delivering the overall automation solution that we were looking for. The interface between the robot and palletizers and the IAVs have been seamless,” Schieldge said. “Snak King has been very focused on optimizing their performance and efficiencies. With ProMach’s solutions on their robotic palletizers and IAVs, it’s really provided exactly what we needed.”



About Brenton

Brenton, a ProMach brand, engineers and manufactures custom case packaging, palletizing, robotic packaging systems including material handling, high speed pick and place, and integrated end-of-line systems for food, beverage, pharmaceutical, medical device, personal care, and household products. .

About Quest

Quest, a ProMach brand, is a manufacturer of industrial automation equipment focusing on robotics and vision-guidance. With expertise in the food, beverage, and dairy markets, Quest optimizes floor space for customers experiencing growing demand and helps improve their overall production line flexibility and efficiency. 

About ProMach

ProMach is a family of best-in-class packaging solution brands serving manufacturers of all sizes and geographies in the food, beverage, pharmaceutical, personal care, and household and industrial goods industries. ProMach brands operate across the entire packaging spectrum: filling and capping, flexibles, pharma, product handling, labeling and coding, and end of line.


KEYWORDS: Brenton ProMach Snak King

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Snack Products
    By: Jenni Spinner and Liz Parker Kuhn
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    Bakery Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    Special Reports
Manage My Account
  • eMagazine Subscription
  • Manage My Preferences
  • Newsletter
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Hershey showcases its new strategies at Sweets & Snacks Expo

Hershey showcases new strategies, candy

hard candy generic

Hard candy evolves beyond traditional sweetness

Sweets & Snacks Expo wins big in Las Vegas

Sweets & Snacks Expo concludes its first year in Vegas

Speaking Gen Y/Z/Alpha's Language Webinar

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

See More Products

global top 100

Related Articles

  • 2021 Circle of Honor inducts Barry Levin, CEO of Snak King

    2021 Circle of Honor inducts Barry Levin, CEO of Snak King

    See More
  • Snak King Launches New Gourmet Line

    See More
  • Snak King receives investment from private equity firm

    Snak King receives investment from private equity firm

    See More

Related Products

See More Products
  • fresh.jpg

    Packaging & Distribution of Fresh Fruits & Vegetables

  • ready to eat

    Ready-to-Eat Snacks: Emerging Technologies for Production and Safety

See More Products

Events

View AllSubmit An Event
  • October 25, 2012

    The Essentials of Sustainable Packaging

    The Essentials of Sustainable Packaging offers a comprehensive introduction to sustainability considerations that apply to the entire packaging life cycle: material sourcing, packaging design, manufacturing, transport, and end-of-life.
  • AIB HACCP Workshop for Packaging

    Following the GMP Workshop for Packaging Manufacturing Facilities, AIB will present a hands-on, step-by-step program to develop and verify your HACCP (Hazard Analysis Critical Control Point) program. AIB's HACCP Workshop receives high marks from participants for its informative approach and active student participation. This program has the approval of the HACCP Alliance and provides students with a practical science-based approach to the critical program needed in food packaging manufacturing plants.
View AllSubmit An Event
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing