
5 Gum
Wm. Wrigley Jr. Company
1.800.WRIGLEY
Hitting store shelves this summer, Wrigley’s new
sugar-free stick gum 5 stimulates the senses with three intense flavors.
Rain invokes a tingling sensation with a spearmint taste, Cobalt cools with
strong peppermint and Flare warms with spicy cinnamon. Targeted to teens, 5
is billed as a gum “you can feel as you chew” and boasts sleek
packaging to complement the bold flavors. The gum will retail for $1.49 per
15-stick envelope package.
Candy Handcuffs
Koko’s Confectionery & Novelty
800.638.6000
Koko’s is expanding its line of
Valentine’s Gummy Handcuffs by adding an everyday version. The
2.1-oz. fat-free candy item is fruit-flavored and blister- packed on a
stand-out card. The candy cuffs are offered in a 12-count, small footprint
display box or as individual units, which may be merchandised in a pegged
section. There are six display boxes per case. Each gummy handcuff retails
for from 99 cents to $1.29.
Fully Loaded Fudge
Hebert Confections
508.845.8051
An extension to Hebert’s Fully Loaded Inclusion
Bars, Fully Loaded Fudge is made with real cream and real butter, giving it
a rich chocolate taste. Some new fudge toppings include Rainbow Crunch
(dark chocolate pieces), Black Forest (dried tart cherries), Chocolate
Walnut Marshmallow and Pecan Cinnamon. An 8-oz. container has a suggested
retail price of $5.99.
Headshot Guarana Infused Energy Bar
Uncommon Loot Inc.
317.837.5100www.uncommonloot.com
Headshot Guarana Infused Energy Bars from Uncommon Loot
will be launched in paintball, night club, and gaming industries around the
country as a way to keep young adults awake. The bars combine 100 mg. of
guarana, a highly caffeinated berry found in the Amazonian rainforest, with
rice crisps and a toffee flavor. The suggested retail price for a 50-gram
candy bar is $1.75.
Jelly Belly Mixes
Jelly Belly Candy Co.
707.428.2800
Jelly Belly plans the release of three assortments for
the fall season. For Halloween, Jelly Belly will release their Black & Orange Halloween Mix
and their Monster Mash Mix. The Black & Orange Halloween Mix includes Orange Juice and
Licorice flavored jelly beans. The Monster Mash Mix includes Island Punch,
Kiwi, Orange Sherbet and Licorice flavors. Jelly Belly will also release an
Autumn Mix, which
will be accompanied by the newest flavor, pomegranate. The Autumn Mix still
includes flavors like Chocolate Pudding, Toasted Marshmallow and Red Apple.
The suggested retail price of a 9-oz. bag is $4.99-5.99, and the SRP of a
10-pound case is $7.99-8.99.
Trident Flavored Gum
Cadbury Adams USA
800.524.2854
Minty Sweet Twist and Wild Blueberry Twist are two new
sugar-free flavors of Trident gum. Minty Sweet Twist combines mint with a
candy sweetness, and Wild Blueberry Twist provides a blend of blueberry and
pomegranate. Wild Blueberry Twist is listed on the Wall Street
Journal’s 10 “Next Big Flavors.” Both gums can be
purchased in 18-piece packs and 40-piece multi-packs (eight 5-piece
packs).
Sugar-Free Midgees
Tootsie Roll Industries
773.838.3400
Tootsie Roll has just sweetened the pot for consumers
on sugar-restricted diets with the rollout of new Sugar Free Tootsie Roll
Midgees. This chewy, chocolatey treat, sweetened with Splenda, boasts taste
and texture comparable to the original. New Sugar Free Midgees are
available in 3-oz. peggable bags, packed 12 per case. The suggested retail
price is $1.89 per bag.
Hillside Expands Assortment
Hillside Candy
973.926.2300
Hillside Candy, best known for its Golightly brand of
sugar-free candy, has recently expanded its range of Hillside Sweets hard
candy made with sugar. Hillside Sweets now offers almost 50 different
flavors, including seven different chocolate flavors, many popular fruit
flavors and traditional favorites like butterscotch, honey, licorice and
cinnamon. The line is available in either branded or unbranded wrappers.
The candy is available in everyday and holiday mixes. Cases pack is 15
pounds (three 5-pound bags per case). The suggested retail price is $3.99
per pound.
New Individually Wrapped Chocolates
Asher’s Chocolates
800.223.4420
Peanut Butter Marshmallow, Vanilla Caramels, Pecan
Caramel Patties and Sandwich Cookies are among the newest products released
by Asher’s Chocolates. These individually wrapped counter caddies are
ideal for in-line displays at registers or coffee bars, according to
Asher’s.
Organic Hard Candy and Lollipops
Pure Fun Confections
866.534.8071
Pure Fun’s line of certified organic, kosher,
vegan hard candies and lollipops are composed of eight styles of candy
including citrus slices, chocolate meltdowns and fruit pinwheels. Pure
Fun’s products don’t contain artificial colors or flavoring,
and are made from organic juices and syrups. The candies will be available
in select stores this summer. A 3.53-oz. package has a suggested retail
price from $3.99 to $5.99, and is available in bulk as well.
CrEATables Chewy Candy Laces & Sour SNAGX
Fassin America Inc.
760.942.9862
Fascini’s CrEATables Chewy Candy Laces come in
four flavors — Strawberry, Apple, Tutti Frutti and Blue Raspberry
— and are encouraged to be twisted, braided, and then eaten. Sold in
1.4-oz. and 4-oz. bags, each bag includes instructions on making
lanyards. The suggested retail price of the 1.4-oz. bags is 79 cents and of
the 4-oz. bags is $1.19. Sour SNAGX, Fascini’s brand of bite-size
sour candies, come in the same four flavors, and is sold in 1.75- and 4-oz.
bags for the same suggested retail prices.
Thompson Natural and Organic Chocolates
Thompson Brands
800.648.4058
Thompson Chocolate’s 2007-08 season features the
addition of six dark chocolates and four milk chocolates to the
company’s all-natural and organic chocolate line-up. The autumn and
winter releases of dark chocolates will be shaped as leaves and stars,
while the milk chocolate releases will be pumpkin and Christmas balls.
Hearts and eggs will be provided for Valentine’s Day and Easter,
respectively, with emphasis on the foil’s color and pattern to
differentiate the two chocolates. The dark chocolate line will also include
3-oz. 70% Dark Chocolate Miniatures. Other dark chocolates are 5 ounces in
size and milk chocolates are 6 ounces.
Dentyne Blast
Cadbury Adams USA
800.524.2854
Dentyne Blast, a new chewing gum from Cadbury Adams
USA, contains a liquid center made with Erythritol, a breath freshener that
draws heat away from the mouth to provide a cooling sensation. The
sugarless gum comes in two flavors, Cool Lime and Winter Chill. Dentyne
Blast is available in 9-piece packs and 3-pack bags.
Super Bubble Grape Changemaker
Farley’s & Sathers Candy Company
800.533.0330
Farley’s & Sathers’ changemaker trays
are now introduced with grape bubble gum. The trays, also available with
apple and original flavored bubble gum, are 36 ounces and contain 180
pieces. The suggested retail price of three pieces is 25 cents.
Desserts go from a la carte to a la spray
It may not be long before the sounds of a fork
scraping your dessert plate are replaced by the sounds of a dessert spray
soothing your palate.
Innovative Candy Concepts, maker of the line of Too
Tarts SmartChoice kids’ candy, is introducing a calorie-free,
fat-free and sugar-free treat called Sinfully Delicious Gourmet Dessert
Spray. Available in flavors such as Strawberry Cheesecake, Key Lime Pie,
Milk Chocolate Turtle and Cinnamon Apple Pie, the dessert sprays, which
have been in development for three years, are formulated with the sugar
alternative Sucralose. “Sucralose is showing up in almost every
single [candy manufacturer’s] product in the world,” says
Armand Hammer, president of ICC. “I think it’s accepted as a
safe, good alternative to sugar.” The idea behind the new products,
says Hammer, is to offer adults a treat without feelings of guilt.
“There’s an adult market out there that is begging to satisfy
their cravings,” he continues.
Each Sinfully Delicious Gourmet Dessert Spray is
packaged in a 20 ml. container and has a suggested retail price range from
$2.49 to $3.49 per spray. Its portability, Hammer says, makes the spray
user-friendly, and unlike a candy bar, which is usually consumed in a
single sitting, it delivers 50 servings.
“It gives the consumer much more taste
value,” Hammer says. “The spray is light-years ahead of any
delivery system.”
- Scott Frankel