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Industry News

Otis Spunkmeyer launches redesigned website

The new website includes recipe ideas, the full lineup of products available, nutritional information, and more.

By Liz Parker Kuhn
Otis Spunkmeyer launches redesigned website

Courtesy of: Otis Spunkmeyer

March 5, 2024

With the debut of the new OtisSpunkmeyer.com, the fully redesigned website provides the ultimate user-friendly experience with improved site navigation. The website showcases the entire Otis Spunkmeyer baked goods portfolio, bringing cookies, muffins, brownies, and loaf cakes straight to the user’s fingertips. 

“Our primary goal during the redesign process was to create a valuable, user-centric, and responsive resource across all platforms and devices that talks to the variety of Otis Spunkmeyer customers, from businesses to busy moms,” said Paul Stippich, director of marketing, Otis Spunkmeyer. “The new website also underscores our commitment to helping non-profit organizations raise money without stress.”

According to the brand, Otis Spunkmeyer cookies and muffins are great for schools, troops, teams, and other nonprofit organizations to “Fun-raise.” Through the enhanced fundraising area on the website, group leaders can connect with a fundraising expert to help them navigate the details, set up a timeline, and oversee the entire process seamlessly. 

Also found on the new website:

  • Recipe ideas and inspirations that customers will go crazy for, such as cookie sandwiches and sundaes, muffin bread puddings, loaf cake parfaits, and more. 
  • Otis Spunkmeyer’s lines of cookies, brownies, muffins, and loaf cakes, available for businesses, convenience stores, K-12 schools, in-store bakeries, restaurants, vending, healthcare, lodging, long-term care, and colleges and universities. 
  • Nutritional information for all Otis Spunkmeyer baked goods—particularly important to meet specific nutritional regulations in the K-12 school and healthcare segments. 
  • Tools and tips for merchandising Otis Spunkmeyer offerings to their fullest potential.
  • Where consumers and businesses can purchase Otis Spunkmeyer. 

Visit the new OtisSpunkmeyer.com for more information. 

KEYWORDS: Otis Spunkmeyer website website redesign

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Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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