Company: Keattle Brand, Salem, OR

Website: www.kettlebrand.com

Introduced: January 2016

Distribution: National

Suggested Retail: $3.69 to $3.99 for a 6-ounce bag

Product Snapshot: Kettle Brand, a Diamond Foods brand, is launching a new crop of chips made from root vegetables. Kettle Brand Uprooted vegetable chips feature real sliced vegetables, lightly seasoned with oil and sea salt. Two varieties are available: Sweet Potatoes, Beets and Parsnips, a from-the-earth sweet potato, beet and parsnip medley, and Sweet Potatoes, thick-sliced, sweet potatoes perfectly cooked and seasoned with sea salt. Like all Kettle Brand snacks, the new vegetable chips are made with clean, non-GMO ingredients, and contain no trans fats or preservatives.