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Home » Authors » Joyce Friedberg

Articles by Joyce Friedberg

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State of the Industry 2022: Frozen appetizers and snacks remain ubiquitous

Consumers reach for frozen appetizers and snacks daily—whether it be for a meal or for snacking between meals.
Joyce Friedberg
July 19, 2022

Consumers are continuing to spend more time at home versus pre-pandemic and this is influencing what they are buying and how and what consumers are eating. 


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State of the Industry 2022: Consumers look to indulge in desserts

Category shows continued growth, offering comfort and convenience to consumers.
Joyce Friedberg
June 17, 2022

Consumers still have a sweet tooth for desserts. In fact, 53% of consumers said that they had dessert within the past day based on a recent survey from Datassentials. Even as we emerge from the pandemic, desserts are still very relevant as consumers look to indulge a sweet craving, with a treat that can offer familiarity, comfort, or nostalgia.


Read More
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Navigating supply chain challenges in the fats and oils market

Manufacturers look for healthier, sustainable, reliable supply for fats and oils.
Joyce Friedberg
May 18, 2022

Fats and oils play an important role in delivering the sensory and quality attributes for snack and bakery products. Consumers’ interest in sustainability, health and wellbeing, and clean label are influencing the fats and oils category.


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Demand for clean label drives new innovative dough conditioners

Demand for clean label drives new innovative dough conditioners

Joyce Friedberg
April 20, 2022

An area that is impacting bakery manufacturers is consumers’ increasing demand for clean-label ingredients. 


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New, on-trend flavors and colors for snacks sweet baked goods

New, on-trend flavors and colors for snacks, sweet baked goods

Health and wellness, comfort, and a taste for adventure are driving flavors and colors trends.
Joyce Friedberg
April 15, 2022
Macro trends influence consumers' attitudes, behaviors, and trends, ultimately influencing food, color, and flavor trends. COVID-19 has impacted how and where consumers shop, where they eat, and the type of food experiences they are looking for.
Read More
Sweetener solutions for snack and bakery formulations

Sweetener solutions for snack and bakery formulations

New sweetening tools and techniques help maintain sweetness, flavor, and functionality, while also reducing sugar.
Joyce Friedberg
February 21, 2022
Sweet is one of the five basic taste sensations. While most people enjoy sweets, they are also mindful about the amount of sugar and carbs in their diet.
Read More
Leavening ingredients help optimize quality, consistency, operational efficiency

Leavening ingredients help optimize quality, consistency, operational efficiency

Manufacturers search for clean-label, nutritionally sound leaveners.
Joyce Friedberg
January 25, 2022
Leavening ingredients and leavening aides are important ingredients that help consistently create the textural qualities of various baked goods. And like every ingredient segment within bakery, leavening agents are subject to ongoing shopper trends.
Read More
Innovative grains for new snack and bakery products

Innovative grains for new snack and bakery products

Grains address consumer interest in healthy, flavorful, plant-based ingredients.
Joyce Friedberg
December 20, 2021
Grains are a fundamental ingredient for snack and bakery products. They provide taste, texture, nutritional, and functional benefits. Consumers have a growing interest in wholesome plant-based foods and ingredients
Read More
Snack and bakery companies search for better-for-you nutritional ingredients

Snack and bakery companies search for better-for-you nutritional ingredients

Consumers’ interest in health and well-being drives demand for great-tasting, better-for-you products.
Joyce Friedberg
November 16, 2021
The pandemic has heightened consumers' interest in health and well-being. According to the 2021 IFIC Food and Health Survey, 58 percent of respondents stated that healthfulness had an impact on their food and beverage decisions.
Read More
Stabilizer solutions deliver cleaner labels and healthier alternatives

Stabilizer solutions deliver cleaner labels and healthier alternatives

Bakery companies search for clean-label stabilizers, including hydrocolloids, gums, and starches.
Joyce Friedberg
October 19, 2021
Stabilizers such as thickeners, hydrocolloids, gums, and starches are a category of ingredients that many are probably not familiar with, yet they help create the desired texture, mouthfeel, and sensory characteristics of the product.
Read More
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July 19, 2023

Biting Into Fresh Bread Insights

The presenter will cover top-line demographic trends in the category, notable evolutions/shifts in consumer preferences and behaviors, events impacting changes (i.e. pandemic, supply chain, economic shifts, etc.), as well as notable fresh bread product introductions.

January 1, 2030

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