Two in five Americans purchase Easter chocolate, says Mintel.

Mintel research shows those who report their financial situations as struggling/in trouble are most likely (34%) to have decreased year-over-year salty snack consumption.

With 90 percent of consumers aware of brand pages and accounts on social media — and only 10 percent who say they avoid brands’ social media pages — the opportunity for consumer engagement is huge.

Mintel has identified seven trends it projects will impact global consumer markets in 2021 and offered insights and recommendations for companies and brands to act on in the next 12 months.

The SFA and Mintel recently released the 2020-2021 Edition of The State of the Specialty Food Industry report, which explores the market and where it is going based on sales data from the past three calendar years.

Mintel, the experts in what consumers want and why, has hired Jen Bentz to serve as chief client officer.

There are plenty of rosy predictions about what’s to come in the next decade, but Editor Crystal Lindell is not quite as convinced.

Americans are planning to dole out more on gifts this year than in years past, according to new research from Mintel.