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Home » Authors » Jorge Izquierdo

Jorge Izquierdo

Vice president, market development, PMMI, The Association of Packaging and Processing Technologies
Articles

ARTICLES

How package design can drive sales and market share

How package design can drive sales and market share

In-store consumers look at packaging for an average of seven seconds.
Jorge Izquierdo
June 29, 2022

Packaging can be used to enhance products, improve the overall consumer experience, and make sales.


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edibles cookies stock

Cannabis market can benefit from automation

Companies look to OEMs to provide flexible, reliable machines that will adapt to different product types, packaging formats.
Jorge Izquierdo
November 3, 2020

Packaging automation can offer many small and artisan cannabis manufacturers an opportunity to differentiate their brands through premium packaging.


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What’s in Your Sustainability Tool Kit?

What's in your sustainability tool kit?

Key considerations for brands and OEMs implementing eco-friendly packaging solutions
Jorge Izquierdo
January 18, 2020

The move toward sustainable practices, products and materials is no longer on the horizon but ever-present.


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Environment stock

What’s in your sustainability tool kit?

Key considerations for brands, OEMs implementing eco-friendly packaging solutions.
Jorge Izquierdo
January 10, 2020

The move toward sustainable practices, products and materials is no longer on the horizon but ever-present. This is especially true as more consumers factor brands’ social responsibility initiatives in purchase decisions.


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PMMI

Strategies for packaging better-for-you snacks

Jorge Izquierdo
January 28, 2016

Consumers today hunger for easy, on-the-go snack products that support healthy and sustainable lifestyles.


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Events

April 19, 2023

Cannabis Candy Insights: Moving into the Mainstream

Cannabis is now legal for sale to adults in 21 U.S. states and all of Canada, and for medical use in 37 U.S. states. Whether for therapeutic, medical, or recreational use, cannabis has entered the mainstream. And cannabis presents a significant market opportunity. According to BDSA, the U.S. market is expected to grow at a CAGR of 11.3%, from $26.1 billion in 2022 to $44.5 billion in 2027—and globally to $59.6 billion.

January 1, 2030

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