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Candy manufacturers have offered more products containing 200 calories or fewer and with front-of-pack calorie labels, as outlined in a new report from Partnership for a Healthier America and the NCA.
The ongoing pandemic has certainly shifted consumer attitudes and behaviors when it come to foods and the foods they choose. Consumers are looking to connect with food and are gravitating to more familiar comfort foods and indulgent items.
The word indulgence is often used in any discussion of cookies. And while that still holds true, more better-for-you, healthy options are hitting the shelves. But regardless of the protein levels in cookies, consumers are still looking for treats with appealing flavor combinations that taste good and offer a multi-dimensional bite.
Eight major candy manufacturers have committed to reducing calories in their individually-wrapped products and updating front-of-pack nutrition labels as part of an ongoing effort to offer consumers greater choice and transparency.