Dole Packaged Foods launches fruit-forward crunchy snack
Good Crunch uses a dehydration process that locks in its fruit flavor.
Just in time for National Potato Chip Day, Dole Packaged Foods, LLC today unveiled a crunchy, better-for-you snack: Good Crunch, a nutritious, sustainably-made dried fruit snack with a crunch designed to retrain consumers' brain on snacking. The product uses a gentle dehydration process that locks in fresh fruit flavor and preserves nutrients for a light, airy, and healthy snack.
"We're thrilled to be adding Good Crunch to our portfolio of innovative fruit snacks," says Orzse Hodi, senior vice president and managing director, Americas, Dole Packaged Foods, LLC. "Crunchy snacks are often associated with being unhealthy, but we're looking to change that perception with Good Crunch. We encourage consumers to confidently re-think snacking with this nutritious, crunchy alternative."
Good Crunch was designed with wellness in mind, made using all-natural, non-GMO fruits and no artificial flavors, colors, preservatives, or added sugar or oil. A light and poppable fruit bite, Good Crunch is an alternative to traditional crunchy snacks like potato chips and offers adults and kids a truly sensorial experience bursting with flavor, crunch, and nutrition in three varieties:
- Pineapple Bites Original – sweet and tangy made with only pineapple providing essential nutrients like fiber and manganese for good health
- Pineapple Bites with Chili – only pineapple and chili seasoning for a sweet, tangy, and mildly spicy flavor
- Banana Bites Original – made using only bananas to create a perfectly sweet and tasty snack that is a good source of potassium
Good Crunch is another step in the company's journey toward achieving the Dole Promise as a snack focused on good nutrition with zero added sugars. It is also sustainably made. Solar energy is used to power the unique multi-step drying process which lowers CO2 contribution to the air, while unused pieces of fruit are upcycled into organic fertilizers to reduce food waste. A variety of bananas are used including "imperfect" ones that would've otherwise been thrown away. Dole empowers farmers with sustainable techniques and training to improve their farms.
The product comes in 1.4-oz. and 2.5-oz. resealable pouches and retails for $3.99 MSRP. Good Crunch is currently available online at Amazon.com and Hannaford.com, as well as in most Hannaford stores. Expect wider availability, including Walmart, later this spring, and additional flavor varieties later this year.
For more information and distribution updates, visit dolesunshine.com.
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!
