Snack and Bakery logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Snack and Bakery logo
  • SNACK PRODUCTS
    • New Products
    • Chips
    • Crackers
    • Frozen Snacks/Appetizers
    • Nuts & Trail Mixes
    • Popcorn
    • Pretzels
    • Puffs/Extruded Snacks
    • Tortilla Chips
    • Other Snacks
  • BAKERY PRODUCTS
    • New Products
    • Bars
    • Breads
    • Breakfast Products
    • Cookies
    • Desserts
    • Pizza
    • Muffins
    • Snack Cakes
    • Sweet Goods
    • Tortillas
  • INGREDIENTS
    • New Ingredients
    • Chocolate
    • Dairy
    • Extruded
    • Flavors & Colors
    • Fruit
    • Functional
    • Grains
    • Inclusions
    • Nutritional
    • Nuts & Seeds
    • Sweeteners
  • EXCLUSIVES
    • EQUIPMENT
      • New Equipment
      • New Technology
      • Belts & Conveyors
      • Depositors, Dividers & Rounders
      • Extruders
      • Fryers
      • Laminators & Sheeters
      • Mixers
      • Inspection & Detection
      • Ovens & Proofers
      • Packaging
      • Slicing, Cutting & Portioning
    • State of the Industry
      • State of the Industry: Snacks
      • State of the Industry: Bakery
    • Bakery of the Year
    • Snack Producer of the Year
    • Top 50 Snack & Bakery Companies
      • Submit Your Company
  • TRENDS
    • Artisan Baking
    • Better-For-You
    • Cannabis Edibles
    • Clean Label
    • Flavor Trends
    • Food Safety
    • Gluten-free
    • Keto
    • Plant Efficiency
    • Sustainability
  • MORE
    • Blogs
    • Case Studies & Advertorials
    • Classifieds
    • Newsletter
    • Ingrained Insights Podcast
    • SFWB Store
    • Image Galleries
    • Submit New Products
    • Videos
    • Webinars
  • DIRECTORIES
    • SFWB BUYER'S GUIDE
    • CANDY BUYER'S GUIDE
    • Get Listed!
    • Take a Tour
  • CANDY
  • SIGN UP!
    • eMagazine
    • Archive Issues
    • Advertise
    • Contact
    • SIGN UP!

Jeff of all Trades

January 1, 2007

Jeff of all Trades

By Deborah Cassell

When he’s not working as director of engineering at East Balt, Inc., Chicago, or handing out advice to Snack Food & Wholesale Bakery readers in his monthly column, Jeff Dearduff is on the golf course, coaching baseball, spending time with his six children, playing the guitar, enjoying the bread basket at Outback Steakhouse and perhaps even reminiscing about his days as a racecar driver. Here, Dearduff shares how his experiences both on and off the job have contributed to his success in the industry.
Snack Food & Wholesale Bakery: What was your father’s involvement in the baking industry? How did you get into it?
Jeff Dearduff: Starting back in the mid ‘60s, just out of the Air Force, my father, Robert, worked for the Kroger Bakery in Indianapolis for a few years as a mechanic. He then moved back to his hometown of Fort Wayne, Ind., and met Mr. John Popp of Perfection Biscuit Co., where he worked as a maintenance manager until 1976.
Dad is an innovator and highly respected bakery maintenance professional. Through the years, after moving the family to Florida, he worked in and around the industry as a field service technician and self-employed bakery machine fabricator. Fact is, he is still doing it today, some 40 plus years later.
Me? I got into the bakery maintenance field at 18 years old after trying a few other ventures. My start was also at Perfection and, like many others in the industry today, the family connection was helpful in kicking the door open.
SF&WB: You’re a member of the American Bakers Association’s Energy & Environmental committee, as well as environmental manager for your company. Tell us about your interest in these subjects.
JD: Back in 1985, while working in Florida, the bakery I was responsible for was being scrutinized by the local municipality regarding wastewater and storm water. I guess the problem fell in my lap because there weren’t too many other laps at the time. Through the process of understanding the problem and becoming part of the solution, the subject just seemed interesting. From there, I looked for opportunities to learn more.
Today, as a committee member with ABA, as well as other organizations, I find myself on the front end of most “next big thing” issues. This allows me to put my employer’s interests in a decent position. The committee involvement allows me access to information that would be difficult to gather any other way. I encourage everyone I talk with to become involved with our industry’s trade organizations.
SF&WB: From an operations perspective, what is the single biggest issue facing the baking industry, and why?
JD: There’s not enough pages in one issue of this magazine to cover this question properly. If you dissect the industry into its various elements, every area has issues that they have dealt with, are dealing with and will deal with in the future. From an operations perspective, it involves labor issues, safety issues, quality issues, environmental issues, capacity issues and so on. How’s that for a politician’s answer?
SF&WB: What’s your favorite bakery product and why?
JD: Any crusty bread in a basket sitting on the dinner table at home or out. If I am at a restaurant that provides a nice basket of warm bread, well, then I’m wasting money on the entrée! Seriously, the bread they serve at Outback is a fav!
SF&WB: You’ve got six kids. What’s the hardest part of being a parent? What’s the most rewarding?
JD: Yes, I have six children. Three live in Florida, and three with me in Illinois. The hardest part: balance and fairness. The most rewarding: witnessing their talents being displayed.
SF&WB: How often do you golf? What’s your handicap? Any holes in ones? What’s the best and worst part of your game?
JD: Golf has become the “hobby” that replaced auto racing. I currently have a handicap index of 13. I have never had a hole in one and am not sure I ever will. I work at my game to become “good,” and I think a hole in one requires a lot of “luck,” at least at my level. I especially enjoy competitive golf and have competed in the World Handicap Championship in South Carolina the last couple years. The worst part of my game is probably getting close from 75 yards out.
SF&WB: As a former auto racer, did you win any big races? Did you have any memorable wrecks?
JD: Remember, golf replaced this “hobby.” I drove racecars for 24 years in many different types of auto racing. In all that time, I had some great experiences and a few wins. The most important thing is that I never had a bad accident. Some might think I wasn’t aggressive enough, but the truth is I was building, repairing and paying for my own equipment. In that type of arrangement, you tend to be a little more aware of your surroundings.
SF&WB: How is driving a racecar different from working in a bakery?
JD: In a bakery job, your focus is very diverse. You are looking a lot of different ways at the same time and wearing a lot of different hats at the same time. To be successful in your bakery job, you have to be willing and able to react quickly and make intelligent decisions that affect many people, products and customers.
In the racecar, once you pull the chin strap tight on your crash helmet, your focus is very direct. You are by yourself, and the decisions you make will mainly affect you. There is such a deep focus on the task at hand, and only that task that the rest of the world is on hold for the time being.
SF&WB: You’ve been a baseball coach. What ages are the kids on your team? Did being a coach teach you any management skills that can be applied to the bakery? 
JD: My baseball coaching days came to a close in 2006. I managed 11-12 year olds this past season and had a great time. As for management skills, I actually tried to bring a different kind of mentality to the team this past season, where we focused on enjoying the “game” more than anything else. Over the years, I have taken in a variety of management and leadership tips through book reading and seminar attendance, and I really tried to bring some of that to the boys, not only to get through the year, but to help them as they move on to tougher challenges. The real benefit would be to bring some of these tactics to the workplace, but what works in life or with the kids doesn’t always work in the bakery environment.
SF&WB: What’s your favorite Caribbean cruise that you’ve taken, and why?
JD: The family really enjoyed the cruise we took that stopped in Barbados. What a neat place! Cruising is a nice way to vacation for us because the activities are diverse enough to keep us interested, and we never have time to get bored. I recommend cruising to anyone who really wants to get away from the bakery for awhile.
SF&WB: What other diversions do you have from your job in the baking industry?

JD: More recently, one of the activities I really enjoy is playing the guitar. Music is a real nice release. The balance of my spare time is spent at church working on committees and helping to provide our community with a welcoming place to hang out.
SF&WB: Are there any other messages you’d like to share with the industry?
JD: Yeah, a big one. Support your troops. As bad as your day might get in the bakery, when the shifts seem to run into days, and the lunch breaks are missed because the oven broke down, these problems are in no way comparable to what our deployed troops go through every waking moment. Next time you walk through an airport and you see a service person in uniform who could be coming home or heading out, shake their hand and say thanks. I have a brother who is responsible for 7,300 of these deployed troops in Iraq right now, so this message comes from my heart.

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Top 50 Snack and Bakery Companies
    By: Jenni Spinner and Liz Parker Kuhn
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    New Snack and Bakery Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    Bakery Products
Manage My Account
  • eMagazine Subscription
  • Manage My Preferences
  • Newsletter
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Cartoon of two men driving a pink convertible car

Crumbl founders step down from company leadership

Hand holding tongs with Opopop popcorn bag over grill

Opopop aims to heat up microwave popcorn category

Sweets & Snacks Expo wins big in Las Vegas

Sweets & Snacks Expo concludes its first year in Vegas

Speaking Gen Y/Z/Alpha's Language Webinar

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

See More Products

global top 100

Related Articles

  • Jack of All Trades

    See More
  • Jeff Harmening

    Jeff Harmening of General Mills to become new chairman of GMA Board of Directors

    See More
  • Bill & Jeff Birnn of Birnn Chocolates Vermont win RCI’s 2015 Bornhofft Award

    See More

Related Products

See More Products
  • ICC-Handbook-2nd-ed_-Website-Scan-200x300.jpg

    The ICC Handbook of Cereals, Flour, Dough & Product Testing, Second Edition

  • The Art of the Chocolatier: From Classic Confections to Sensational Showpieces

  • Rice-Engineering-Website-Cover-439x600.jpg

    Advances in Science & Engineering of Rice

See More Products
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing